SPEKTRIX

Integrated Online Sales

Seamless integration of your online ticketing capability with your existing web site helps turn browsers into buyers.

When a potential customer comes to your web site, it is crucial that they encounter a well crafted buying experience. Though they may not be consciously aware of all of the nuances of a well designed and integrated system, these will have a significant effect on their behaviour.

With Spektrix, customers are not redirected to a separate site for booking. This means they can be certain who they are buying from and gives you the opportunity to maximise revenue by cross selling for other events or promoting other items such as merchandise and donations.

Choose Your Seat

For reserved seating events, allowing customers to select their own seats online is key to promoting web sales. The Spektrix seating plans work across all browsers with no 'plug-ins' for the customer to install. In addition, custom graphics can be used to accurately show the layout of your auditorium.

Easy to Use and Seamlessly Integrated

Our experience has been that making online sales easy for the customer to use and seamlessly integrated into your website is key to boosting the proportion of customers booking online. We have had experience of web sales increasing to more than 50% of overall sales. This in turn has the potential to reduce the load on your telephone and box office staff allowing an improved level of customer service to be provided and at a lower cost. The quality of our web integrations ensures consistency of branding throughout your website.

Capture Data Accurately

All sales, whether online or otherwise, are logged to a single unique account for each customer, so the data you collect can be accurately used for marketing and audience development purposes. Click here for more information on analysing your data.