Becoming a Spektrix client brings with it a whole community of arts professionals who are passionate about using technology to drive success and using data to inform decisions. With over 300 organisations across the UK and Ireland using Spektrix, you’re never too far from another Spektrix organisation.
We think that sharing ideas, best practice and learning from our clients, as well as encouraging everyone to learn from each other is the key to having a thriving arts sector. So here are four opportunities to collaborate with other users that you might not be aware of if you’re a Spektrix user.
1. Analysis, benchmarking and reporting
Spektrix has some pretty powerful reporting tools and if you can’t find what you need in a standard report, we can build one for you. The great thing about custom reports is that if we’ve built it once we can simply drop the report into any Spektrix system. This makes joint analysis and benchmarking super easy.
This is great if another Spektrix client has shared a custom report with you that you'd like to have. But it also means we can upload the same custom report to multiple Spektrix systems so you can work with other organisations to benchmark and report jointly.
Last year, Future Arts Centres approached Spektrix as they wanted to benchmark across nine different arts centres, all of which used Spektrix. We worked with Annabel Turpin (Chief Executive at
ARC, Stockton and co-chair of Future Arts Centres) to decide on what metrics we wanted to analyse. Following on from this, each arts centre received a setup pack so they could set up their event attributes the same and we built reports and uploaded them to each system. Annabel said:
“Sharing financial and audience data with other, similar organisations can be fantastically useful. Finding out that you aren’t doing as bad as you thought you were at some things can be a great boost, but more importantly, it can help identify areas for improvement. It’s so easy to end up working in isolation, not really sure if you are doing well or not. The fact that all nine of the Future Arts Centres partner venues now use Spektrix has made making comparisons much easier and more valid, as we really are comparing like with like.”
The project resulted in key stats for FAC’s annual report. And because the reports are still available, they can repeat the analysis next year.
2. Sharing staff and resources
Spektrix is very easy to use. You can get someone trained up to sell tickets in about 30 minutes. And as organisations are usually never far away from another Spektrix user, Battersea Arts Centre and Tara Arts have taken advantage of this.
While Tara Arts were closed for a capital project, BAC managed their ticketing. Because both groups of staff know Spektrix, they can easily interchange between both systems and process bookings. Andrew Bishop, Director of Commercial Operations at BAC, has found the experience rewarding in many ways:
“We have learned a great deal from this partnership. It has allowed our team to gain a greater understanding of theatre operations by finding similarities and differences in how things work at the two venues and giving feedback on how we might find greater efficiency in two different types of organisations. It has also allowed us to develop an ongoing relationship with another organisation that is close by, with us regularly exchanging advice about ticketing processes, duty management procedures and commercial opportunities in bar and merchandise sales.”
3. Sharing skills and training
Training is part and parcel of the Spektrix service. Whether it’s two full days covering anything and everything in Spektrix, or an hour remotely learning about a new feature, all our Spektrix users have access to as much training as they need.
But as all our clients are using exactly the same system, with all the same features, next time you book a training session why not see if anyone at the venue down the road wants to join in.
Joint training sessions are a great way to keep staff up to date and refresh skills, even if they don’t necessarily need training. It’s also a great opportunity to get to know your Spektrix neighbours, share ideas and maybe learn a few new things about how other people are using the system.
If you like this idea and want to give it a go, but aren’t sure about how to organise this, just get in touch with the Spektrix support team and we’ll get it sorted.
4. Recruiting more Spektrixers
With so many Spektrix users all over the country, if you’re recruiting for a new member of the team why not ask us to help and you might just find the perfect Spektrix geek to join your organisation. We advertise Spektrix jobs on our Twitter feed (#spektrixartsjobs), drop us an email at email@example.com if you’d like us to help.
Recruiting people who have used Spektrix before means you’re bringing lots of relevant skills to your team and they may have a few ideas of how to use the system differently.
Welcome to the club
So if you have a Spektrix system, why not explore the opportunities outside your venue. Collaborative working, sharing skills and making the most of the connections within the Spektrix community is a great way to to get the most out of Spektrix.