{"id":941761,"date":"2026-07-22T11:46:36","date_gmt":"2026-07-22T11:46:36","guid":{"rendered":"https:\/\/www.spektrix.com\/case-studies\/salt-lake-acting-company\/"},"modified":"2026-07-24T15:39:56","modified_gmt":"2026-07-24T15:39:56","slug":"salt-lake-acting-company","status":"publish","type":"case-study","link":"https:\/\/www.spektrix.com\/en-us\/case-studies\/salt-lake-acting-company\/","title":{"rendered":"Salt Lake Acting Company"},"content":{"rendered":"<section class=\"spektrix-case-study-hero wp-block-spektrix-case-study-hero\" aria-labelledby=\"spektrix-case-study-hero-heading-1\">\n\t<div class=\"spektrix-case-study-hero__container\">\n\t\t<aside class=\"spektrix-case-study-hero__column spektrix-case-study-hero__column--aside\">\n\t\t\t\t\t\t\t<div class=\"spektrix-case-study-hero__eyebrow-wrap\">\n\t\t\t\t\t<p class=\"eyebrow spektrix-case-study-hero__eyebrow\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"eyebrow__icon\" aria-hidden=\"true\"><?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\">\n  <circle cx=\"2\" cy=\"2\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"2\" cy=\"12\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"7\" cy=\"2\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"12\" cy=\"2\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"12\" cy=\"7\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"2\" cy=\"7\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"7\" cy=\"12\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"12\" cy=\"12\" r=\"2\" fill=\"#00BB13\"><\/circle>\n<\/svg>\n<\/span>\t\t\t\t\t\t\t\t\t\t\t\t<span\n\t\t\t\t\t\t\tclass=\"spektrix-case-study-hero__eyebrow-text\"\n\t\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"eyebrow_text\" data-acf-placeholder=\"Add eyebrow text...\" data-acf-toolbar-title=\"Eyebrow text\" \t\t\t\t\t\t>Case Study<\/span>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<ul class=\"spektrix-case-study-hero__logos\" role=\"list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-case-study-hero__logo\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"spektrix-case-study-hero__logo-figure\">\n\t\t\t\t\t\t\t\t\t\t\t<img width=\"273\" height=\"130\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/salt-lake-acting-company-logo.png\" class=\"spektrix-case-study-hero__logo-image\" alt=\"\" loading=\"eager\" decoding=\"async\" sizes=\"192px\" fetchpriority=\"high\" title=\"\">\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t\t\t<\/aside>\n\n\t\t<div class=\"spektrix-case-study-hero__column spektrix-case-study-hero__column--content\">\n\t\t\t\t\t\t\t<header class=\"spektrix-case-study-hero__header\">\n\t\t\t\t\t\t\t\t\t\t\t<h1\n\t\t\t\t\t\t\tclass=\"spektrix-case-study-hero__heading\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tid=\"spektrix-case-study-hero-heading-1\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"heading\" data-acf-placeholder=\"Add heading...\" data-acf-toolbar-title=\"Heading\" \t\t\t\t\t\t>Growing Subscriber Loyalty With a Flexible, Audience-Centered Approach<\/h1>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"text-lead text-lead--dark spektrix-case-study-hero__subtitle\"\n\t\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"subtitle\" data-acf-placeholder=\"Add subtitle...\" data-acf-toolbar-title=\"Subtitle\" \t\t\t\t\t\t>At Salt Lake Acting Company, growing subscriber loyalty meant making subscriptions more personal.<\/div>\n\t\t\t\t\t\t\t\t\t<\/header>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"spektrix-case-study-hero__clients-wrap\" data-acf-inline-fields-uid=\"case-study-hero-clients\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;clients&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Clients&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit Clients\">\n\t\t\t\t\t\t\t\t\t\t\t<ul class=\"spektrix-case-study-hero__clients\" role=\"list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-case-study-hero__client-meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-case-study-hero__meta-item spektrix-case-study-hero__meta-item--name\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-case-study-hero__meta-icon\" aria-hidden=\"true\"><svg viewBox=\"0 0 24 24\" focusable=\"false\" aria-hidden=\"true\"><path d=\"M4 21V9l8-5 8 5v12\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linejoin=\"round\"\/><path d=\"M9 21v-6h6v6\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linejoin=\"round\"\/><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"text-body-5-medium spektrix-case-study-hero__meta-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Client:<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\tSalt Lake Acting Company\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-case-study-hero__meta-item spektrix-case-study-hero__meta-item--location\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-case-study-hero__meta-icon\" aria-hidden=\"true\"><svg viewBox=\"0 0 24 24\" focusable=\"false\" aria-hidden=\"true\"><path d=\"M12 21s7-5.1 7-11a7 7 0 1 0-14 0c0 5.9 7 11 7 11Z\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"\/><circle cx=\"12\" cy=\"10\" r=\"2.5\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"\/><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"text-body-5-medium spektrix-case-study-hero__meta-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Location:<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\tSalt Lake City, Utah\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-case-study-hero__meta-item spektrix-case-study-hero__meta-item--type\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-case-study-hero__meta-icon\" aria-hidden=\"true\"><?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"256\" height=\"256\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-theater-icon lucide-theater\">\n  <path d=\"M2 10s3-3 3-8\"><\/path>\n  <path d=\"M22 10s-3-3-3-8\"><\/path>\n  <path d=\"M10 2c0 4.4-3.6 8-8 8\"><\/path>\n  <path d=\"M14 2c0 4.4 3.6 8 8 8\"><\/path>\n  <path d=\"M2 10s2 2 2 5\"><\/path>\n  <path d=\"M22 10s-2 2-2 5\"><\/path>\n  <path d=\"M8 15h8\"><\/path>\n  <path d=\"M2 22v-1a2 2 0 0 1 2-2h4a2 2 0 0 1 2 2v1\"><\/path>\n  <path d=\"M14 22v-1a2 2 0 0 1 2-2h4a2 2 0 0 1 2 2v1\"><\/path>\n<\/svg>\n<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"text-body-5-medium spektrix-case-study-hero__meta-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"screen-reader-text\">Client type:<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tProducing theatre\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section style=\"--spektrix-video-or-photo-media-max-width:600px\" class=\"spektrix-video-or-photo spektrix-video-or-photo--media-image spektrix-video-or-photo--image-fit-cover spektrix-block-spacing--pt-none wp-block-spektrix-video-or-photo\">\n\t<div class=\"spektrix-video-or-photo__container\">\n\t\t\t\t\t<header class=\"spektrix-video-or-photo__header\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\tclass=\"text-lead text-lead--dark spektrix-video-or-photo__intro\"\n\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"section_intro\" data-acf-placeholder=\"Add section intro\u2026\" data-acf-toolbar-title=\"Section intro\" \t\t\t\t\t>Switched to Spektrix from Theatre Manager in 2024<\/div>\n\t\t\t\t\t\t\t<\/header>\n\t\t\n\t\t\t\t\t<figure class=\"spektrix-video-or-photo__media spektrix-video-or-photo__media--image\">\n\t\t\t\t<img width=\"512\" height=\"512\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/salt-lake-acting-company-exterior.jpg\" class=\"spektrix-video-or-photo__image\" alt=\"a photo of the exterior of the salt lake acting company building\" loading=\"eager\" decoding=\"async\" sizes=\"(min-width: 600px) 600px, 100vw\" fetchpriority=\"high\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/salt-lake-acting-company-exterior.jpg 512w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/salt-lake-acting-company-exterior-300x300.jpg 300w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/salt-lake-acting-company-exterior-150x150.jpg 150w\" title=\"\">\t\t\t<\/figure>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-two-column-rich-text spektrix-two-column-rich-text--desktop-heading-left wp-block-spektrix-two-column-rich-text\" aria-labelledby=\"spektrix-two-column-rich-text-heading-2\">\n\t<div class=\"spektrix-two-column-rich-text__container\">\n\t\t<div class=\"spektrix-two-column-rich-text__layout\">\n\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__heading-column\">\n\t\t\t\t\t\t\t\t\t\t\t<h2\n\t\t\t\t\t\t\tclass=\"text-heading-2-bold spektrix-two-column-rich-text__heading\"\n\t\t\t\t\t\t\tid=\"spektrix-two-column-rich-text-heading-2\"\n\t\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"heading\" data-acf-placeholder=\"Add heading\u2026\" data-acf-toolbar-title=\"Heading\" \t\t\t\t\t\t>Pairing technology with human connection to support audience engagement<\/h2>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div\n\t\t\t\t\tclass=\"text-body-2-regular spektrix-two-column-rich-text__rich-text\"\n\t\t\t\t\tdata-acf-inline-fields-uid=\"two-column-rich-text-rich-text\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;rich_text&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Rich Text&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;600px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit rich text\"\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.saltlakeactingcompany.org\/\" target=\"_blank\" rel=\"noopener\">Salt Lake Acting Company<\/a> (SLAC) has been a cornerstone of Utah\u2019s cultural life since 1969, producing bold new works that challenge and inspire audiences.<\/p>\n<p>Based in a converted 19th-century church in Salt Lake City, the organization is known for championing stories that might not otherwise find a stage in Utah. Subscribers are central to SLAC\u2019s model: loyal supporters who return year after year and make ambitious programming possible. <\/p>\n<p>At the 2025 Spektrix Hub in Denver, Nick Fleming, Director of Ticketing, shared how moving to Spektrix gave SLAC not just new functionality, but new ways to listen to patrons and adapt their approach. Their story highlights the value of pairing connected technology with human interaction to better support audience relationships and subscription sales. <\/p>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section class=\"spektrix-testimonial-callout spektrix-testimonial-callout--single wp-block-spektrix-testimonial-callout\">\n\t<div class=\"spektrix-testimonial-callout__container\">\n\t\t\t\t\t<div\n\t\t\t\tclass=\"spektrix-testimonial-callout__slider\"\n\t\t\t\t\t\t\t\t\tdata-slide-count=\"1\"\n\t\t\t\t\trole=\"region\"\n\t\t\t\t\taria-roledescription=\"carousel\"\n\t\t\t\t\taria-label=\"Testimonial quotes\"\n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article\n\t\t\t\t\t\t\tclass=\"spektrix-testimonial-callout__slide is-active\"\n\t\t\t\t\t\t\tdata-slide-index=\"0\"\n\t\t\t\t\t\t\taria-hidden=\"false\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-callout__card\">\n\t\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-callout__top\">\n\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tclass=\"spektrix-testimonial-callout__mark\"\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/www.spektrix.com\/wp-content\/themes\/spektrix-2026\/assets\/images\/blog\/Lime-Quote.svg\"\n\t\t\t\t\t\t\t\t\t\talt=\"\"\n\t\t\t\t\t\t\t\t\t\twidth=\"48\"\n\t\t\t\t\t\t\t\t\t\theight=\"42\"\n\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\"\n\t\t\t\t\t\t\t\t\t\tdecoding=\"async\"\n\t\t\t\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<blockquote class=\"spektrix-testimonial-callout__quote-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-subheading-1 spektrix-testimonial-callout__quote\">We were very excited to swap to Spektrix, smooth out that subscription process, and most of all, give our patrons the ability to subscribe online.<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<cite class=\"text-body-2-regular spektrix-testimonial-callout__attribution\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Nick Fleming, Director of Ticketing<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-stats-row wp-block-spektrix-stats-row\">\n\t<div class=\"spektrix-stats-row__container\">\n\t\t\n\t\t\t\t\t<div class=\"spektrix-stats-row__stats-wrap\" data-acf-inline-fields-uid=\"stats-row-stats\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;stats&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Stats&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit stats\">\n\t\t\t\t\t\t\t\t\t<ul class=\"spektrix-stats-row__items\" role=\"list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-stats-row__item spektrix-stats-row__item--bg-accent-lime-100\">\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"spektrix-stats-row__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"spektrix-stats-row__stat text-section-heading spektrix-stats-row__stat--heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t568 more subscriptions\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"text-body-2-medium spektrix-stats-row__description\">\n\t\t\t\t\t\t\t\t\t\t\tthan the previous year\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-stats-row__item spektrix-stats-row__item--bg-accent-pink-100\">\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"spektrix-stats-row__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"spektrix-stats-row__stat text-section-heading spektrix-stats-row__stat--heading\">\n\t\t\t\t\t\t\t\t\t\t\t\t300 subscription sales\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"text-body-2-medium spektrix-stats-row__description\">\n\t\t\t\t\t\t\t\t\t\t\tlinked directly to the mobile approach\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-stats-row__item spektrix-stats-row__item--bg-accent-blue-100\">\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"spektrix-stats-row__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"spektrix-stats-row__stat text-section-heading spektrix-stats-row__stat--heading\">\n\t\t\t\t\t\t\t\t\t\t\t\tMore flexibility\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"text-body-2-medium spektrix-stats-row__description\">\n\t\t\t\t\t\t\t\t\t\t\tfor patrons choosing how to subscribe\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-two-column-rich-text spektrix-two-column-rich-text--desktop-heading-left wp-block-spektrix-two-column-rich-text\" aria-labelledby=\"spektrix-two-column-rich-text-heading-3\">\n\t<div class=\"spektrix-two-column-rich-text__container\">\n\t\t<div class=\"spektrix-two-column-rich-text__layout\">\n\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__heading-column\">\n\t\t\t\t\t\t\t\t\t\t\t<h2\n\t\t\t\t\t\t\tclass=\"text-heading-2-bold spektrix-two-column-rich-text__heading\"\n\t\t\t\t\t\t\tid=\"spektrix-two-column-rich-text-heading-3\"\n\t\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"heading\" data-acf-placeholder=\"Add heading\u2026\" data-acf-toolbar-title=\"Heading\" \t\t\t\t\t\t>Growing subscriber loyalty with easy online subscriptions<\/h2>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__cta-wrap\" data-acf-inline-fields-uid=\"two-column-rich-text-cta\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;cta_image&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;CTA Image&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;},{&quot;fieldName&quot;:&quot;cta_title&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;CTA Title&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;},{&quot;fieldName&quot;:&quot;cta_link&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;CTA Link&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;},{&quot;fieldName&quot;:&quot;cta_image_fit&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;CTA Image Fit&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit CTA\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<aside\n\t\t\t\t\t\t\t\t\tclass=\"spektrix-two-column-rich-text__cta spektrix-two-column-rich-text__cta--image-fit-contain\"\n\t\t\t\t\t\t\t\t\t aria-label=\"Subscriptions in Spektrix\"\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__cta-card\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__cta-media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"654\" height=\"612\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Subscriptions_654-x-612-02.jpg\" class=\"spektrix-two-column-rich-text__cta-image\" alt=\"\" loading=\"lazy\" sizes=\"auto, (min-width: 640px) 134px, 100vw\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Subscriptions_654-x-612-02.jpg 654w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Subscriptions_654-x-612-02-300x281.jpg 300w\" title=\"\">\t<div class=\"spektrix-image-credit\">\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"spektrix-image-credit__trigger\"\n\t\t\taria-expanded=\"false\"\n\t\t\taria-controls=\"spektrix-image-credit-4\"\n\t\t\taria-label=\"Image credit\"\n\t\t>\n\t\t\t<svg class=\"spektrix-image-credit__icon\" width=\"14\" height=\"14\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"\/><circle cx=\"12\" cy=\"8\" r=\"1.25\" fill=\"currentColor\"\/><path d=\"M12 11v6\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/><\/svg>\t\t<\/button>\n\t\t<div\n\t\t\tid=\"spektrix-image-credit-4\"\n\t\t\tclass=\"spektrix-image-credit__popover\"\n\t\t\trole=\"region\"\n\t\t\taria-label=\"Image credit\"\n\t\t\thidden\n\t\t>\n\t\t\t<p class=\"spektrix-image-credit__text\">Cincinnati Shakespeare Company<\/p>\n\t\t<\/div>\n\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__cta-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__cta-link-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.spektrix.com\/en-us\/capabilities-index\/capabilities-subscriptions\/\" class=\"spektrix-dot-link spektrix-dot-link--primary spektrix-dot-link--has-arrow spektrix-two-column-rich-text__cta-link\" target=\"_self\"><span class=\"spektrix-dot-link__dot\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M5.5 3.25 10.25 8l-4.75 4.75\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/span><span class=\"spektrix-dot-link__label\">Subscriptions in Spektrix<\/span><\/a>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/aside>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div\n\t\t\t\t\tclass=\"text-body-2-regular spektrix-two-column-rich-text__rich-text\"\n\t\t\t\t\tdata-acf-inline-fields-uid=\"two-column-rich-text-rich-text\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;rich_text&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Rich Text&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;600px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit rich text\"\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t<p>On their previous system, patrons could not purchase subscriptions online, relying instead on a manual process handled in person. With Spektrix, patrons finally had the option to subscribe from home, on their own time. <\/p>\n<p>Nick and his team leaned into that shift, building campaigns around the message that subscriptions were now just a click away. For many theaters, that kind of digital convenience would be the goal. Yet at SLAC, something unexpected happened: enthusiasm did not translate into signups. Many patrons said, &#8220;I\u2019ll do it when I get home,&#8221; but never did.   <\/p>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section class=\"spektrix-testimonial-callout spektrix-testimonial-callout--single wp-block-spektrix-testimonial-callout\">\n\t<div class=\"spektrix-testimonial-callout__container\">\n\t\t\t\t\t<div\n\t\t\t\tclass=\"spektrix-testimonial-callout__slider\"\n\t\t\t\t\t\t\t\t\tdata-slide-count=\"1\"\n\t\t\t\t\trole=\"region\"\n\t\t\t\t\taria-roledescription=\"carousel\"\n\t\t\t\t\taria-label=\"Testimonial quotes\"\n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article\n\t\t\t\t\t\t\tclass=\"spektrix-testimonial-callout__slide is-active\"\n\t\t\t\t\t\t\tdata-slide-index=\"0\"\n\t\t\t\t\t\t\taria-hidden=\"false\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-callout__card\">\n\t\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-callout__top\">\n\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tclass=\"spektrix-testimonial-callout__mark\"\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/www.spektrix.com\/wp-content\/themes\/spektrix-2026\/assets\/images\/blog\/Lime-Quote.svg\"\n\t\t\t\t\t\t\t\t\t\talt=\"\"\n\t\t\t\t\t\t\t\t\t\twidth=\"48\"\n\t\t\t\t\t\t\t\t\t\theight=\"42\"\n\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\"\n\t\t\t\t\t\t\t\t\t\tdecoding=\"async\"\n\t\t\t\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<blockquote class=\"spektrix-testimonial-callout__quote-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-subheading-1 spektrix-testimonial-callout__quote\">Our audience loves talking to us, and we love talking to them. While renewing, many said, &#039;I know I could have renewed online, but I waited until I was here because I want to do it with you. I like this interaction.&#039;<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<cite class=\"text-body-2-regular spektrix-testimonial-callout__attribution\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Nick Fleming<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-two-column-rich-text spektrix-two-column-rich-text--desktop-heading-left wp-block-spektrix-two-column-rich-text\" aria-labelledby=\"spektrix-two-column-rich-text-heading-5\">\n\t<div class=\"spektrix-two-column-rich-text__container\">\n\t\t<div class=\"spektrix-two-column-rich-text__layout\">\n\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__heading-column\">\n\t\t\t\t\t\t\t\t\t\t\t<h2\n\t\t\t\t\t\t\tclass=\"text-heading-2-bold spektrix-two-column-rich-text__heading\"\n\t\t\t\t\t\t\tid=\"spektrix-two-column-rich-text-heading-5\"\n\t\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"heading\" data-acf-placeholder=\"Add heading\u2026\" data-acf-toolbar-title=\"Heading\" \t\t\t\t\t\t>Recognizing the value of human connection<\/h2>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div\n\t\t\t\t\tclass=\"text-body-2-regular spektrix-two-column-rich-text__rich-text\"\n\t\t\t\t\tdata-acf-inline-fields-uid=\"two-column-rich-text-rich-text\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;rich_text&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Rich Text&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;600px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit rich text\"\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t<p>SLAC realised that while online tools offered convenience, their audiences valued the personal touch even more. Patrons enjoyed stopping to chat with the team, renewing in person, and making subscriptions part of their theater going ritual. <\/p>\n<p>A team member was already assigned as a subscription specialist to move through the theatre, talk with patrons about subscriptions, and encourage them to sign up. During those conversations, the team kept hearing that people would love to subscribe, but many never did. It involved walking downstairs to the box office, scanning a QR code on a phone, or remembering to do it at home.  <\/p>\n<p>All of that pulled people out of the experience of being at a live theatre show. So instead of asking patrons to subscribe later, the team equipped team members with iPads and completed subscriptions on the spot. <\/p>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section class=\"spektrix-testimonial-callout spektrix-testimonial-callout--single wp-block-spektrix-testimonial-callout\">\n\t<div class=\"spektrix-testimonial-callout__container\">\n\t\t\t\t\t<div\n\t\t\t\tclass=\"spektrix-testimonial-callout__slider\"\n\t\t\t\t\t\t\t\t\tdata-slide-count=\"1\"\n\t\t\t\t\trole=\"region\"\n\t\t\t\t\taria-roledescription=\"carousel\"\n\t\t\t\t\taria-label=\"Testimonial quotes\"\n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article\n\t\t\t\t\t\t\tclass=\"spektrix-testimonial-callout__slide is-active\"\n\t\t\t\t\t\t\tdata-slide-index=\"0\"\n\t\t\t\t\t\t\taria-hidden=\"false\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-callout__card\">\n\t\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-callout__top\">\n\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tclass=\"spektrix-testimonial-callout__mark\"\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/www.spektrix.com\/wp-content\/themes\/spektrix-2026\/assets\/images\/blog\/Lime-Quote.svg\"\n\t\t\t\t\t\t\t\t\t\talt=\"\"\n\t\t\t\t\t\t\t\t\t\twidth=\"48\"\n\t\t\t\t\t\t\t\t\t\theight=\"42\"\n\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\"\n\t\t\t\t\t\t\t\t\t\tdecoding=\"async\"\n\t\t\t\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<blockquote class=\"spektrix-testimonial-callout__quote-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-subheading-1 spektrix-testimonial-callout__quote\">As patrons were subscribing from the comfort of their own seat, we were seeing an added effect on their friends, and even strangers, sitting near them. They would watch them subscribe and say, &#039;Hey I want to do that too!&#039; and we would sign them up on the spot as well!<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<cite class=\"text-body-2-regular spektrix-testimonial-callout__attribution\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Nick Fleming<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-two-column-rich-text spektrix-two-column-rich-text--desktop-heading-right wp-block-spektrix-two-column-rich-text\" aria-labelledby=\"spektrix-two-column-rich-text-heading-6\">\n\t<div class=\"spektrix-two-column-rich-text__container\">\n\t\t<div class=\"spektrix-two-column-rich-text__layout\">\n\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__heading-column\">\n\t\t\t\t\t\t\t\t\t\t\t<h2\n\t\t\t\t\t\t\tclass=\"text-heading-2-bold spektrix-two-column-rich-text__heading\"\n\t\t\t\t\t\t\tid=\"spektrix-two-column-rich-text-heading-6\"\n\t\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"heading\" data-acf-placeholder=\"Add heading\u2026\" data-acf-toolbar-title=\"Heading\" \t\t\t\t\t\t>Driving human connection with mobile technology<\/h2>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__cta-wrap\" data-acf-inline-fields-uid=\"two-column-rich-text-cta\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;cta_image&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;CTA Image&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;},{&quot;fieldName&quot;:&quot;cta_title&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;CTA Title&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;},{&quot;fieldName&quot;:&quot;cta_link&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;CTA Link&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;},{&quot;fieldName&quot;:&quot;cta_image_fit&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;CTA Image Fit&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit CTA\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<aside\n\t\t\t\t\t\t\t\t\tclass=\"spektrix-two-column-rich-text__cta spektrix-two-column-rich-text__cta--image-fit-contain\"\n\t\t\t\t\t\t\t\t\t aria-label=\"Spektrix Payments\"\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__cta-card\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__cta-media\">\n\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"654\" height=\"612\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/04-Payments_654-x-612.jpg\" class=\"spektrix-two-column-rich-text__cta-image\" alt=\"\" loading=\"lazy\" sizes=\"auto, (min-width: 640px) 134px, 100vw\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/04-Payments_654-x-612.jpg 654w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/04-Payments_654-x-612-300x281.jpg 300w\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__cta-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__cta-link-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.spektrix.com\/en-us\/capabilities-index\/capabilities-payments\/\" class=\"spektrix-dot-link spektrix-dot-link--primary spektrix-dot-link--has-arrow spektrix-two-column-rich-text__cta-link\" target=\"_self\"><span class=\"spektrix-dot-link__dot\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M5.5 3.25 10.25 8l-4.75 4.75\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/span><span class=\"spektrix-dot-link__label\">Spektrix Payments<\/span><\/a>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/aside>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div\n\t\t\t\t\tclass=\"text-body-2-regular spektrix-two-column-rich-text__rich-text\"\n\t\t\t\t\tdata-acf-inline-fields-uid=\"two-column-rich-text-rich-text\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;rich_text&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Rich Text&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;600px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit rich text\"\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t<p>The in-person approach to growing subscriber loyalty was paying off. Subscriptions increased by 568 compared to the previous summer, with 300 of those sales directly linked to the mobile approach. <\/p>\n<p>Some subscribers still chose to join online, but now they had the flexibility to choose the route that worked best for them. Nick and the team saw each new approach as an addition to their toolkit, not a replacement. <\/p>\n<p>The one technological change that was essential to the project\u2019s success was the ability to manage signups and payments on the move. Using iPads logged into Spektrix, subscription specialists could move around the theatre, start conversations, and complete signups on the spot. <\/p>\n<p>Payment processing might have been more difficult. Many payment terminals still require a wired connection or complex setup. But the team in Salt Lake had chosen Spektrix Payments as well as the Spektrix platform, and that meant they had portable payment terminals that worked smoothly wherever they were in the building.  <\/p>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section class=\"spektrix-testimonial-callout spektrix-testimonial-callout--single wp-block-spektrix-testimonial-callout\">\n\t<div class=\"spektrix-testimonial-callout__container\">\n\t\t\t\t\t<div\n\t\t\t\tclass=\"spektrix-testimonial-callout__slider\"\n\t\t\t\t\t\t\t\t\tdata-slide-count=\"1\"\n\t\t\t\t\trole=\"region\"\n\t\t\t\t\taria-roledescription=\"carousel\"\n\t\t\t\t\taria-label=\"Testimonial quotes\"\n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article\n\t\t\t\t\t\t\tclass=\"spektrix-testimonial-callout__slide is-active\"\n\t\t\t\t\t\t\tdata-slide-index=\"0\"\n\t\t\t\t\t\t\taria-hidden=\"false\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-callout__card\">\n\t\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-callout__top\">\n\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tclass=\"spektrix-testimonial-callout__mark\"\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/www.spektrix.com\/wp-content\/themes\/spektrix-2026\/assets\/images\/blog\/Lime-Quote.svg\"\n\t\t\t\t\t\t\t\t\t\talt=\"\"\n\t\t\t\t\t\t\t\t\t\twidth=\"48\"\n\t\t\t\t\t\t\t\t\t\theight=\"42\"\n\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\"\n\t\t\t\t\t\t\t\t\t\tdecoding=\"async\"\n\t\t\t\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<blockquote class=\"spektrix-testimonial-callout__quote-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-subheading-1 spektrix-testimonial-callout__quote\">Stay on the lookout for less obvious ways to use your new tools. In this case, it was taking advantage of the mobility of the platform. We can work Spektrix on an iPad. Spektrix Payments doesn\u2019t care what device you\u2019re on. It just syncs seamlessly. It\u2019s awesome.<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<cite class=\"text-body-2-regular spektrix-testimonial-callout__attribution\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Nick Fleming<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-two-column-rich-text spektrix-two-column-rich-text--desktop-heading-left wp-block-spektrix-two-column-rich-text\" aria-labelledby=\"spektrix-two-column-rich-text-heading-7\">\n\t<div class=\"spektrix-two-column-rich-text__container\">\n\t\t<div class=\"spektrix-two-column-rich-text__layout\">\n\t\t\t\t\t\t\t<div class=\"spektrix-two-column-rich-text__heading-column\">\n\t\t\t\t\t\t\t\t\t\t\t<h2\n\t\t\t\t\t\t\tclass=\"text-heading-2-bold spektrix-two-column-rich-text__heading\"\n\t\t\t\t\t\t\tid=\"spektrix-two-column-rich-text-heading-7\"\n\t\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"heading\" data-acf-placeholder=\"Add heading\u2026\" data-acf-toolbar-title=\"Heading\" \t\t\t\t\t\t>Listening to your audience<\/h2>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div\n\t\t\t\t\tclass=\"text-body-2-regular spektrix-two-column-rich-text__rich-text\"\n\t\t\t\t\tdata-acf-inline-fields-uid=\"two-column-rich-text-rich-text\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;rich_text&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Rich Text&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;600px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit rich text\"\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t<p>Salt Lake Acting Company\u2019s story is a reminder that technology and human connection work best together. By enabling online subscriptions, then adapting to what their patrons really wanted, the team found a way to make subscription sales easier, faster, and more personal. <\/p>\n<p>The combination of Spektrix Payments, mobile devices, and on-the-ground staff turned potential drop-offs into confirmed subscribers, strengthening loyalty and making it easier for more patrons to continue supporting bold new theatre in Salt Lake City.<\/p>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section class=\"spektrix-stats-row wp-block-spektrix-stats-row\">\n\t<div class=\"spektrix-stats-row__container\">\n\t\t\n\t\t\t\t\t<div class=\"spektrix-stats-row__stats-wrap\" data-acf-inline-fields-uid=\"stats-row-stats\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;stats&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Stats&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit stats\">\n\t\t\t\t\t\t\t\t\t<ul class=\"spektrix-stats-row__items\" role=\"list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-stats-row__item spektrix-stats-row__item--bg-accent-lime-100\">\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"spektrix-stats-row__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"spektrix-stats-row__stat text-section-heading spektrix-stats-row__stat--heading\">\n\t\t\t\t\t\t\t\t\t\t\t\tSignups and payments\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"text-body-2-medium spektrix-stats-row__description\">\n\t\t\t\t\t\t\t\t\t\t\tnow managed on the move\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-stats-row__item spektrix-stats-row__item--bg-accent-pink-100\">\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"spektrix-stats-row__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"spektrix-stats-row__stat text-section-heading spektrix-stats-row__stat--heading\">\n\t\t\t\t\t\t\t\t\t\t\t\tPortable payment terminals\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"text-body-2-medium spektrix-stats-row__description\">\n\t\t\t\t\t\t\t\t\t\t\twork smoothly throughout the building\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-stats-row__item spektrix-stats-row__item--bg-accent-blue-100\">\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"spektrix-stats-row__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"spektrix-stats-row__stat text-section-heading spektrix-stats-row__stat--heading\">\n\t\t\t\t\t\t\t\t\t\t\t\tFaster, easier subscriptions\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"text-body-2-medium spektrix-stats-row__description\">\n\t\t\t\t\t\t\t\t\t\t\tmade more personal by combining technology with human connection\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-testimonial-callout spektrix-testimonial-callout--single wp-block-spektrix-testimonial-callout\">\n\t<div class=\"spektrix-testimonial-callout__container\">\n\t\t\t\t\t<div\n\t\t\t\tclass=\"spektrix-testimonial-callout__slider\"\n\t\t\t\t\t\t\t\t\tdata-slide-count=\"1\"\n\t\t\t\t\trole=\"region\"\n\t\t\t\t\taria-roledescription=\"carousel\"\n\t\t\t\t\taria-label=\"Testimonial quotes\"\n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article\n\t\t\t\t\t\t\tclass=\"spektrix-testimonial-callout__slide is-active\"\n\t\t\t\t\t\t\tdata-slide-index=\"0\"\n\t\t\t\t\t\t\taria-hidden=\"false\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-callout__card\">\n\t\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-callout__top\">\n\t\t\t\t\t\t\t\t\t<img\n\t\t\t\t\t\t\t\t\t\tclass=\"spektrix-testimonial-callout__mark\"\n\t\t\t\t\t\t\t\t\t\tsrc=\"https:\/\/www.spektrix.com\/wp-content\/themes\/spektrix-2026\/assets\/images\/blog\/Lime-Quote.svg\"\n\t\t\t\t\t\t\t\t\t\talt=\"\"\n\t\t\t\t\t\t\t\t\t\twidth=\"48\"\n\t\t\t\t\t\t\t\t\t\theight=\"42\"\n\t\t\t\t\t\t\t\t\t\taria-hidden=\"true\"\n\t\t\t\t\t\t\t\t\t\tdecoding=\"async\"\n\t\t\t\t\t\t\t\t\t\/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<blockquote class=\"spektrix-testimonial-callout__quote-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-subheading-1 spektrix-testimonial-callout__quote\">I would say the moral of the story here is to listen to your audience. We were so excited about online subscriptions that we almost let the personal connection that our audience loves slip away. A lot of people come to our spaces searching for human interaction outside of our cell phones. Don&#039;t undermine that by just sending them to a QR code.<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<cite class=\"text-body-2-regular spektrix-testimonial-callout__attribution\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Nick Fleming<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-cta-banner wp-block-spektrix-cta-banner\" aria-labelledby=\"spektrix-cta-banner-heading-8\">\n\t<div class=\"spektrix-cta-banner__container\">\n\t\t<div class=\"spektrix-cta-banner__card\">\n\t\t\t\t\t\t\t<h2\n\t\t\t\t\tclass=\"text-section-heading spektrix-cta-banner__heading\"\n\t\t\t\t\tid=\"spektrix-cta-banner-heading-8\"\n\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"heading\" data-acf-placeholder=\"Add heading\u2026\" data-acf-toolbar-title=\"Heading\" \t\t\t\t>Build better audience relationships with technology that adapts to your needs<\/h2>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"spektrix-cta-banner__button-wrap\" data-acf-inline-fields-uid=\"cta-banner-button\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;button_link&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Button Link&quot;,&quot;useExpandedEditor&quot;:false,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit button\">\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"btn btn--primary btn--icon-left btn--circle-icon spektrix-cta-banner__button\" href=\"https:\/\/www.spektrix.com\/en-us\/pricing\/\" target=\"_self\"><span class=\"btn__icon btn__icon--circle\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M5 12h14M13 6l6 6-6 6\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/span><span class=\"btn__label\">Request pricing<\/span><\/a>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n","protected":false},"featured_media":4063,"template":"","meta":{"_acf_changed":false},"case-study-category":[93],"class_list":["post-941761","case-study","type-case-study","status-publish","has-post-thumbnail","hentry","case-study-category-ticketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/case-study\/941761","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/case-study"}],"about":[{"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/types\/case-study"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/media\/4063"}],"wp:attachment":[{"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/media?parent=941761"}],"wp:term":[{"taxonomy":"case-study-category","embeddable":true,"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/case-study-category?post=941761"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}