{"id":3178,"date":"2026-07-10T09:19:46","date_gmt":"2026-07-10T09:19:46","guid":{"rendered":"https:\/\/www.spektrix.com\/capabilities-understanding-patron-behavior\/"},"modified":"2026-07-24T16:00:30","modified_gmt":"2026-07-24T16:00:30","slug":"capabilities-understanding-patron-behavior","status":"publish","type":"page","link":"https:\/\/www.spektrix.com\/en-us\/capabilities\/capabilities-understanding-patron-behavior\/","title":{"rendered":"Capabilities: Understanding Audience Behavior"},"content":{"rendered":"<section class=\"spektrix-feature-hero spektrix-feature-hero--image-fit-cover wp-block-spektrix-feature-hero\">\n\t<div class=\"spektrix-feature-hero__container\">\n\t\t<header class=\"spektrix-feature-hero__content\">\n\t\t\t\t\t\t\t<div class=\"spektrix-feature-hero__eyebrow-wrap\">\n\t\t\t\t\t<p class=\"eyebrow spektrix-feature-hero__eyebrow\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"eyebrow__icon\" aria-hidden=\"true\"><?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\">\n  <circle cx=\"2\" cy=\"7\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"7\" cy=\"2\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"12\" cy=\"7\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"12\" cy=\"12\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"7\" cy=\"7\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"2\" cy=\"12\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"7\" cy=\"12\" r=\"2\" fill=\"#00BB13\"><\/circle>\n<\/svg>\n<\/span>\t\t\t\t\t\t\t\t\t\t\t\t<span\n\t\t\t\t\t\t\tclass=\"spektrix-feature-hero__eyebrow-text\"\n\t\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"eyebrow_text\" data-acf-placeholder=\"Add eyebrow text...\" data-acf-toolbar-title=\"Eyebrow text\" \t\t\t\t\t\t>Capability<\/span>\n\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<h1\n\t\t\t\t\tclass=\"spektrix-feature-hero__heading\"\n\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"heading\" data-acf-placeholder=\"Add heading...\" data-acf-toolbar-title=\"Heading\" \t\t\t\t>Understanding Customer Behaviour<\/h1>\n\t\t\t\n\t\t\t\t\t\t\t<div\n\t\t\t\t\tclass=\"text-lead text-lead--dark spektrix-feature-hero__subtitle\"\n\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"subtitle\" data-acf-placeholder=\"Add subtitle...\" data-acf-toolbar-title=\"Subtitle\" \t\t\t\t>Build a complete picture of audience behavior with data gathered from every interaction. Understand what motivates visits, uncover patterns in audience behavior, and make more informed decisions about marketing, fundraising, pricing, and audience development. <\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"spektrix-feature-hero__actions\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-feature-hero__primary-button-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"btn btn--primary btn--icon-left btn--circle-icon\" href=\"https:\/\/www.spektrix.com\/en-us\/book-a-demo\/\" target=\"_self\"><span class=\"btn__icon btn__icon--circle\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M5 12h14M13 6l6 6-6 6\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/span><span class=\"btn__label\">Book a Demo<\/span><\/a>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/header>\n\n\t\t\t\t\t<div class=\"spektrix-feature-hero__media-wrap\">\n\t\t\t\t\t\t\t\t\t<div class=\"spektrix-feature-hero__media spektrix-feature-hero__media--image\">\n\t\t\t\t\t\t<img decoding=\"async\" width=\"1600\" height=\"1066\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/cincinnati-shakespeare-company-box-office-line.webp\" class=\"spektrix-feature-hero__image\" alt=\"\" loading=\"eager\" fetchpriority=\"high\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/cincinnati-shakespeare-company-box-office-line.webp 1600w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/cincinnati-shakespeare-company-box-office-line-300x200.webp 300w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/cincinnati-shakespeare-company-box-office-line-1024x682.webp 1024w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/cincinnati-shakespeare-company-box-office-line-768x512.webp 768w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/cincinnati-shakespeare-company-box-office-line-1536x1023.webp 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" title=\"\">\t<div class=\"spektrix-image-credit\">\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"spektrix-image-credit__trigger\"\n\t\t\taria-expanded=\"false\"\n\t\t\taria-controls=\"spektrix-image-credit-1\"\n\t\t\taria-label=\"Image credit\"\n\t\t>\n\t\t\t<svg class=\"spektrix-image-credit__icon\" width=\"14\" height=\"14\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"\/><circle cx=\"12\" cy=\"8\" r=\"1.25\" fill=\"currentColor\"\/><path d=\"M12 11v6\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/><\/svg>\t\t<\/button>\n\t\t<div\n\t\t\tid=\"spektrix-image-credit-1\"\n\t\t\tclass=\"spektrix-image-credit__popover\"\n\t\t\trole=\"region\"\n\t\t\taria-label=\"Image credit\"\n\t\t\thidden\n\t\t>\n\t\t\t<p class=\"spektrix-image-credit__text\">Cincinnati Shakespeare Company<\/p>\n\t\t<\/div>\n\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-feature-ticket-hover spektrix-feature-ticket-hover--image-fit-cover spektrix-feature-ticket-hover--media-same_for_all wp-block-spektrix-feature-ticket-hover\" data-media-behavior=\"same_for_all\" data-use-tab-aria=\"false\" aria-labelledby=\"spektrix-feature-ticket-hover-heading-2\">\n\t<div class=\"spektrix-feature-ticket-hover__container\">\n\t\t\t\t\t<header class=\"spektrix-feature-ticket-hover__header\">\n\t\t\t\t\t\t\t\t\t<h2\n\t\t\t\t\t\tclass=\"text-section-heading spektrix-feature-ticket-hover__heading\"\n\t\t\t\t\t\tid=\"spektrix-feature-ticket-hover-heading-2\"\n\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"section_heading\" data-acf-placeholder=\"Add section heading\u2026\" data-acf-toolbar-title=\"Section heading\" \t\t\t\t\t>Understand your complete audience journey<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\tclass=\"text-lead text-lead--dark spektrix-feature-ticket-hover__intro\"\n\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"section_intro\" data-acf-placeholder=\"Add section intro\u2026\" data-acf-toolbar-title=\"Section intro\" \t\t\t\t\t>Because ticketing, fundraising, marketing, memberships, and audience data all work together in one connected solution, every interaction contributes to a richer understanding of audience engagement over time.<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"spektrix-feature-ticket-hover__link-wrap\" data-acf-inline-fields-uid=\"feature-ticket-hover-link\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;button_link&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Dot Link&quot;,&quot;useExpandedEditor&quot;:false,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit dot link\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.spektrix.com\/en-us\/capabilities-index\/capabilities-segmentation\/\" class=\"spektrix-dot-link spektrix-dot-link--pink spektrix-dot-link--has-arrow spektrix-feature-ticket-hover__link\" target=\"_self\"><span class=\"spektrix-dot-link__dot\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M5.5 3.25 10.25 8l-4.75 4.75\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/span><span class=\"spektrix-dot-link__label\">Segment your audience<\/span><\/a>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/header>\n\t\t\n\t\t\t\t\t<div class=\"spektrix-feature-ticket-hover__layout\">\n\t\t\t\t\t\t\t\t\t<div class=\"spektrix-feature-ticket-hover__items-wrap\" data-acf-inline-fields-uid=\"feature-ticket-hover-items\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;items&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Feature Items&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit feature items\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\tclass=\"spektrix-feature-ticket-hover__tablist\"\n\t\t\t\t\t\t\t\trole=\"group\"\n\t\t\t\t\t\t\t\taria-label=\"Understand your complete audience journey\"\n\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-feature-ticket-hover__item\" data-item-index=\"0\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-feature-ticket-hover__item-panel is-active\" style=\"--spektrix-feature-ticket-hover-icon-size:32px;\">\n\t\t\t\t\t\t\t\t\t\t\t<button\n\t\t\t\t\t\t\t\t\t\t\t\ttype=\"button\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"spektrix-feature-ticket-hover__tab is-active\"\n\t\t\t\t\t\t\t\t\t\t\t\tid=\"spektrix-feature-ticket-hover-3-tab-1\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-current=\"true\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\t\t\t\t\t\tdata-item-index=\"0\"\n\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-feature-ticket-hover__tab-inner\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-feature-ticket-hover__icon\" aria-hidden=\"true\"><?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"256\" height=\"256\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-file-chart-column-icon lucide-file-chart-column\">\n  <path d=\"M6 22a2 2 0 0 1-2-2V4a2 2 0 0 1 2-2h8a2.4 2.4 0 0 1 1.704.706l3.588 3.588A2.4 2.4 0 0 1 20 8v12a2 2 0 0 1-2 2z\"><\/path>\n  <path d=\"M14 2v5a1 1 0 0 0 1 1h5\"><\/path>\n  <path d=\"M8 18v-1\"><\/path>\n  <path d=\"M12 18v-6\"><\/path>\n  <path d=\"M16 18v-3\"><\/path>\n<\/svg>\n<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-feature-ticket-hover__item-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"text-subheading-2-bold spektrix-feature-ticket-hover__item-title\">Answer the questions that matter<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"text-body-3-regular spektrix-feature-ticket-hover__item-body\">With more than 40 reports available from day one, it&#8217;s easy to explore audience behavior, track engagement, and understand performance across your organization. When you need something more specific, create your own reports or work with the Spektrix team to surface the information that matters most. <\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/button>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.spektrix.com\/en-us\/goal-understand-impact\/\" class=\"spektrix-dot-link spektrix-dot-link--primary spektrix-feature-ticket-hover__item-link\" target=\"_self\"><span class=\"spektrix-dot-link__dot\" aria-hidden=\"true\"><\/span><span class=\"spektrix-dot-link__label\">Understand impact<\/span><\/a>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-feature-ticket-hover__item\" data-item-index=\"1\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-feature-ticket-hover__item-panel\" style=\"--spektrix-feature-ticket-hover-icon-size:32px;\">\n\t\t\t\t\t\t\t\t\t\t\t<button\n\t\t\t\t\t\t\t\t\t\t\t\ttype=\"button\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"spektrix-feature-ticket-hover__tab\"\n\t\t\t\t\t\t\t\t\t\t\t\tid=\"spektrix-feature-ticket-hover-3-tab-2\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttabindex=\"-1\"\n\t\t\t\t\t\t\t\t\t\t\t\tdata-item-index=\"1\"\n\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-feature-ticket-hover__tab-inner\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-feature-ticket-hover__icon\" aria-hidden=\"true\"><?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"256\" height=\"256\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-pointer-icon lucide-pointer\">\n  <path d=\"M22 14a8 8 0 0 1-8 8\"><\/path>\n  <path d=\"M18 11v-1a2 2 0 0 0-2-2a2 2 0 0 0-2 2\"><\/path>\n  <path d=\"M14 10V9a2 2 0 0 0-2-2a2 2 0 0 0-2 2v1\"><\/path>\n  <path d=\"M10 9.5V4a2 2 0 0 0-2-2a2 2 0 0 0-2 2v10\"><\/path>\n  <path d=\"M18 11a2 2 0 1 1 4 0v3a8 8 0 0 1-8 8h-2c-2.8 0-4.5-.86-5.99-2.34l-3.6-3.6a2 2 0 0 1 2.83-2.82L7 15\"><\/path>\n<\/svg>\n<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-feature-ticket-hover__item-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"text-subheading-2-bold spektrix-feature-ticket-hover__item-title\">Track every audience interaction<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"text-body-3-regular spektrix-feature-ticket-hover__item-body\">One central CRM sits at the heart of every audience relationship, connecting the interactions that matter most: attendance and donations, memberships and marketing, transactions and engagement. Together, they create a complete picture of audience behavior that helps guide more effective engagement over time. <\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/button>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.spektrix.com\/en-us\/platform-crm\/\" class=\"spektrix-dot-link spektrix-dot-link--primary spektrix-feature-ticket-hover__item-link\" target=\"_self\"><span class=\"spektrix-dot-link__dot\" aria-hidden=\"true\"><\/span><span class=\"spektrix-dot-link__label\">One central CRM<\/span><\/a>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-feature-ticket-hover__item\" data-item-index=\"2\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-feature-ticket-hover__item-panel\" style=\"--spektrix-feature-ticket-hover-icon-size:32px;\">\n\t\t\t\t\t\t\t\t\t\t\t<button\n\t\t\t\t\t\t\t\t\t\t\t\ttype=\"button\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"spektrix-feature-ticket-hover__tab\"\n\t\t\t\t\t\t\t\t\t\t\t\tid=\"spektrix-feature-ticket-hover-3-tab-3\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttabindex=\"-1\"\n\t\t\t\t\t\t\t\t\t\t\t\tdata-item-index=\"2\"\n\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-feature-ticket-hover__tab-inner\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-feature-ticket-hover__icon\" aria-hidden=\"true\"><?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"256\" height=\"256\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-graduation-cap-icon lucide-graduation-cap\">\n  <path d=\"M21.42 10.922a1 1 0 0 0-.019-1.838L12.83 5.18a2 2 0 0 0-1.66 0L2.6 9.08a1 1 0 0 0 0 1.832l8.57 3.908a2 2 0 0 0 1.66 0z\"><\/path>\n  <path d=\"M22 10v6\"><\/path>\n  <path d=\"M6 12.5V16a6 3 0 0 0 12 0v-3.5\"><\/path>\n<\/svg>\n<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"spektrix-feature-ticket-hover__item-content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"text-subheading-2-bold spektrix-feature-ticket-hover__item-title\">Strategic advice from experts<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"text-body-3-regular spektrix-feature-ticket-hover__item-body\">Understanding audience behavior is only valuable if you know what to do with your data. The Spektrix team combines technical expertise with first-hand sector experience to help you interpret trends, explore opportunities, and turn insight into action. Whether you&#8217;re refining a campaign, growing memberships, or planning for long-term audience development, we&#8217;re here to help.  <\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/button>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.spektrix.com\/en-us\/solution-how-we-support-you\/\" class=\"spektrix-dot-link spektrix-dot-link--primary spektrix-feature-ticket-hover__item-link\" target=\"_self\"><span class=\"spektrix-dot-link__dot\" aria-hidden=\"true\"><\/span><span class=\"spektrix-dot-link__label\">How we support you<\/span><\/a>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"spektrix-feature-ticket-hover__media-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-feature-ticket-hover__media is-active\" id=\"spektrix-feature-ticket-hover-3-panel-shared\">\n\t\t\t\t\t\t\t\t<figure class=\"spektrix-feature-ticket-hover__figure\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"479\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/1250-x-936-01-Audience-Insights-1024x767.jpg\" class=\"spektrix-feature-ticket-hover__image\" alt=\"\" loading=\"lazy\" sizes=\"auto, (min-width: 920px) 480px, 100vw\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/1250-x-936-01-Audience-Insights-1024x767.jpg 1024w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/1250-x-936-01-Audience-Insights-300x225.jpg 300w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/1250-x-936-01-Audience-Insights-768x575.jpg 768w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/1250-x-936-01-Audience-Insights.jpg 1250w\" title=\"\">\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-testimonial-slider-quote spektrix-testimonial-slider-quote--single wp-block-spektrix-testimonial-slider-quote\">\n\t<div class=\"spektrix-testimonial-slider-quote__container\">\n\t\t\t\t\t<div\n\t\t\t\tclass=\"spektrix-testimonial-slider-quote__slider\"\n\t\t\t\tdata-acf-inline-fields-uid=\"testimonial-slider-quote-items\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;testimonials&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Testimonials&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit testimonials\"\t\t\t\t\t\t\t\t\tdata-slide-count=\"1\"\n\t\t\t\t\trole=\"region\"\n\t\t\t\t\taria-roledescription=\"carousel\"\n\t\t\t\t\taria-label=\"Testimonials\"\n\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article\n\t\t\t\t\t\t\tclass=\"spektrix-testimonial-slider-quote__slide is-active\"\n\t\t\t\t\t\t\tdata-slide-index=\"0\"\n\t\t\t\t\t\t\taria-hidden=\"false\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\taria-labelledby=\"spektrix-testimonial-slider-quote-author-4\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-slider-quote__layout\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"spektrix-testimonial-slider-quote__media\">\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"426\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/coastal-maine-botanical-garden-exterior-visitors-customers-on-dock-2-1024x682.webp\" class=\"spektrix-testimonial-slider-quote__featured-image\" alt=\"\" loading=\"eager\" sizes=\"(min-width: 920px) 407px, 100vw\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/coastal-maine-botanical-garden-exterior-visitors-customers-on-dock-2-1024x682.webp 1024w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/coastal-maine-botanical-garden-exterior-visitors-customers-on-dock-2-300x200.webp 300w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/coastal-maine-botanical-garden-exterior-visitors-customers-on-dock-2-768x512.webp 768w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/coastal-maine-botanical-garden-exterior-visitors-customers-on-dock-2-1536x1023.webp 1536w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/coastal-maine-botanical-garden-exterior-visitors-customers-on-dock-2.webp 1600w\" title=\"\">\t<div class=\"spektrix-image-credit\">\n\t\t<button\n\t\t\ttype=\"button\"\n\t\t\tclass=\"spektrix-image-credit__trigger\"\n\t\t\taria-expanded=\"false\"\n\t\t\taria-controls=\"spektrix-image-credit-5\"\n\t\t\taria-label=\"Image credit\"\n\t\t>\n\t\t\t<svg class=\"spektrix-image-credit__icon\" width=\"14\" height=\"14\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"12\" cy=\"12\" r=\"10\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"\/><circle cx=\"12\" cy=\"8\" r=\"1.25\" fill=\"currentColor\"\/><path d=\"M12 11v6\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\"\/><\/svg>\t\t<\/button>\n\t\t<div\n\t\t\tid=\"spektrix-image-credit-5\"\n\t\t\tclass=\"spektrix-image-credit__popover\"\n\t\t\trole=\"region\"\n\t\t\taria-label=\"Image credit\"\n\t\t\thidden\n\t\t>\n\t\t\t<p class=\"spektrix-image-credit__text\">Coastal Maine Botanical Garden<\/p>\n\t\t<\/div>\n\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-slider-quote__panel\">\n\t\t\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-slider-quote__header\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-slider-quote__logo-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"140\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Coastal-Maine-Botanical-Gardens-Logo-300x140.webp\" class=\"spektrix-testimonial-slider-quote__logo\" alt=\"\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Coastal-Maine-Botanical-Gardens-Logo-300x140.webp 300w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Coastal-Maine-Botanical-Gardens-Logo-1024x477.webp 1024w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Coastal-Maine-Botanical-Gardens-Logo-768x358.webp 768w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Coastal-Maine-Botanical-Gardens-Logo.webp 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<blockquote\n\t\t\t\t\t\t\t\t\t\tclass=\"spektrix-testimonial-slider-quote__quote spektrix-testimonial-slider-quote__quote--long\"\n\t\t\t\t\t\t\t\t\t\taria-live=\"polite\"\n\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t&#8220;Thanks to Spektrix, we&#8217;re able to really customize how we invite people to the gardens. Maybe it&#8217;s our first interaction with a visitor, so we offer them a buy one, get one free option; maybe it&#8217;s someone who has been with us for a long time, and we can promote membership, benefits, and early access to early events.<br \/>\r\nWe can dive deeper into their relationship with the gardens, see how our different appeals are performing, and know where we are in the season.&#8221; <br \/>\r\n\t\t\t\t\t\t\t\t\t<\/blockquote>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-slider-quote__footer\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-slider-quote__author spektrix-testimonial-slider-quote__author--no-portrait\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-testimonial-slider-quote__author-text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"text-body-2-semibold spektrix-testimonial-slider-quote__author-name\" id=\"spektrix-testimonial-slider-quote-author-4\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tCoastal Maine Botanical Gardens\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"text-body-4-regular spektrix-testimonial-slider-quote__author-bio\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tKatie Hey<br \/>\r\nMarketing Communications Director\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-image-card-grid wp-block-spektrix-image-card-grid\" aria-labelledby=\"spektrix-image-card-grid-heading-6\">\n\t<div class=\"spektrix-image-card-grid__container\">\n\t\t\t\t\t<header class=\"spektrix-image-card-grid__header\">\n\t\t\t\t\t\t\t\t\t<h2\n\t\t\t\t\t\tclass=\"text-section-heading spektrix-image-card-grid__heading\"\n\t\t\t\t\t\tid=\"spektrix-image-card-grid-heading-6\"\n\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"section_heading\" data-acf-placeholder=\"Add section heading...\" data-acf-toolbar-title=\"Section heading\" \t\t\t\t\t>From understanding to action<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/header>\n\t\t\n\t\t\t\t\t<div class=\"spektrix-image-card-grid__cards-wrap\" data-acf-inline-fields-uid=\"image-card-grid-cards\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;cards&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Cards&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit cards\">\n\t\t\t\t\t\t\t\t\t<ul class=\"spektrix-image-card-grid__items\" role=\"list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-image-card-grid__item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-image-card-grid__media spektrix-image-card-grid__media--bg-bright-bg spektrix-image-card-grid__media--has-image\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"spektrix-image-card-grid__image\">\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"599\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/02-Audience-Insights.jpg\" class=\"spektrix-image-card-grid__image-element\" alt=\"\" loading=\"lazy\" sizes=\"auto, (min-width: 920px) 407px, (min-width: 768px) 45vw, 100vw\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/02-Audience-Insights.jpg 654w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/02-Audience-Insights-300x281.jpg 300w\" title=\"\">\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-image-card-grid__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"text-subheading-2-semibold spektrix-image-card-grid__card-title\">\n\t\t\t\t\t\t\t\t\t\t\tBuild a complete picture\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-body-5-regular spektrix-image-card-grid__card-body\">\n\t\t\t\t\t\t\t\t\t\t\tEvery interaction contributes to a richer understanding of your audience. With reporting built into one connected system, you can explore relationships, behaviors, and trends from day one. \t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-image-card-grid__item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-image-card-grid__media spektrix-image-card-grid__media--bg-bright-bg spektrix-image-card-grid__media--has-image\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"spektrix-image-card-grid__image\">\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"599\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/03-Audience-Insights-654-x-612.jpg\" class=\"spektrix-image-card-grid__image-element\" alt=\"\" loading=\"lazy\" sizes=\"auto, (min-width: 920px) 407px, (min-width: 768px) 45vw, 100vw\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/03-Audience-Insights-654-x-612.jpg 654w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/03-Audience-Insights-654-x-612-300x281.jpg 300w\" title=\"\">\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-image-card-grid__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"text-subheading-2-semibold spektrix-image-card-grid__card-title\">\n\t\t\t\t\t\t\t\t\t\t\tTurn information into insight\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-body-5-regular spektrix-image-card-grid__card-body\">\n\t\t\t\t\t\t\t\t\t\t\tReport on specific audience segments to explore behaviors and understand the motivations, incentives, and actions that influence every visitor.\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-image-card-grid__item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-image-card-grid__media spektrix-image-card-grid__media--bg-bright-bg spektrix-image-card-grid__media--has-image\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"spektrix-image-card-grid__image\">\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"599\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/04-Audience-Insights.jpg\" class=\"spektrix-image-card-grid__image-element\" alt=\"\" loading=\"lazy\" sizes=\"auto, (min-width: 920px) 407px, (min-width: 768px) 45vw, 100vw\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/04-Audience-Insights.jpg 654w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/04-Audience-Insights-300x281.jpg 300w\" title=\"\">\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-image-card-grid__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"text-subheading-2-semibold spektrix-image-card-grid__card-title\">\n\t\t\t\t\t\t\t\t\t\t\tTurn insight into action\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"text-body-5-regular spektrix-image-card-grid__card-body\">\n\t\t\t\t\t\t\t\t\t\t\tUse audience insight to shape campaigns, strengthen relationships, and make more confident decisions. And when you need guidance, the Spektrix team is here to help you put those insights into practice. \t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-two-column-features-grid spektrix-two-column-features-grid--bg-normal wp-block-spektrix-two-column-features-grid\" aria-labelledby=\"spektrix-two-column-features-grid-heading-7\">\n\t<div class=\"spektrix-two-column-features-grid__container\">\n\t\t<div class=\"spektrix-two-column-features-grid__layout\">\n\t\t\t<div class=\"spektrix-two-column-features-grid__intro\">\n\t\t\t\t\t\t\t\t\t<div class=\"spektrix-two-column-features-grid__eyebrow-wrap\">\n\t\t\t\t\t\t<p class=\"eyebrow spektrix-two-column-features-grid__eyebrow\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"eyebrow__icon\" aria-hidden=\"true\"><?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\">\n  <circle cx=\"2\" cy=\"2\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"2\" cy=\"12\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"7\" cy=\"2\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"12\" cy=\"7\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"7\" cy=\"7\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"2\" cy=\"7\" r=\"2\" fill=\"#00BB13\"><\/circle>\n  <circle cx=\"7\" cy=\"12\" r=\"2\" fill=\"#00BB13\"><\/circle>\n<\/svg>\n<\/span>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span\n\t\t\t\t\t\t\t\tclass=\"spektrix-two-column-features-grid__eyebrow-text\"\n\t\t\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"eyebrow_text\" data-acf-placeholder=\"Add eyebrow text...\" data-acf-toolbar-title=\"Eyebrow text\" \t\t\t\t\t\t\t>More features to understand audience behavior<\/span>\n\t\t\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<header class=\"spektrix-two-column-features-grid__header\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h2\n\t\t\t\t\t\t\t\tclass=\"text-section-heading spektrix-two-column-features-grid__heading\"\n\t\t\t\t\t\t\t\tid=\"spektrix-two-column-features-grid-heading-7\"\n\t\t\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"heading\" data-acf-placeholder=\"Add heading...\" data-acf-toolbar-title=\"Heading\" \t\t\t\t\t\t\t>Drive effective decisions<\/h2>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\tclass=\"text-body-3-medium spektrix-two-column-features-grid__body\"\n\t\t\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"body\" data-acf-placeholder=\"Add body copy...\" data-acf-toolbar-title=\"Body\" \t\t\t\t\t\t\t>Because every audience interaction is connected in one system, you can move from information to insights more quickly, making better decisions today while building stronger audience relationships over time.<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/header>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"spektrix-two-column-features-grid__link-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.spektrix.com\/en-us\/capabilities-index\/\" class=\"spektrix-dot-link spektrix-dot-link--pink spektrix-dot-link--has-arrow spektrix-two-column-features-grid__link\" target=\"_self\"><span class=\"spektrix-dot-link__dot\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 16 16\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M5.5 3.25 10.25 8l-4.75 4.75\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/span><span class=\"spektrix-dot-link__label\">Explore Spektrix capabilities<\/span><\/a>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<div class=\"spektrix-two-column-features-grid__items-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t<ul class=\"spektrix-two-column-features-grid__items\" role=\"list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-two-column-features-grid__item\">\n\t\t\t\t\t\t\t\t\t<span class=\"spektrix-circle-icon spektrix-circle-icon--white spektrix-two-column-features-grid__icon spektrix-circle-icon--glyph-recolor\" style=\"--spektrix-circle-icon-size:48px;--spektrix-circle-icon-glyph-size:24px;--spektrix-circle-icon-glyph-color:var(--wp--preset--color--primary);\" aria-hidden=\"true\"><?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"256\" height=\"256\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-circle-user-round-icon lucide-circle-user-round\">\n  <path d=\"M17.925 20.056a6 6 0 0 0-11.851.001\"><\/path>\n  <circle cx=\"12\" cy=\"11\" r=\"4\"><\/circle>\n  <circle cx=\"12\" cy=\"12\" r=\"10\"><\/circle>\n<\/svg>\n<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"text-body-2-semibold spektrix-two-column-features-grid__item-title\">\n\t\t\t\t\t\t\t\t\t\t\tCentral view of every interaction\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"text-body-3-regular spektrix-two-column-features-grid__item-body\">\n\t\t\t\t\t\t\t\t\t\t\tEvery interaction writes back to the central patron record, powering individual connections and deep aggregate reporting into audience behavioral trends.\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-two-column-features-grid__item\">\n\t\t\t\t\t\t\t\t\t<span class=\"spektrix-circle-icon spektrix-circle-icon--white spektrix-two-column-features-grid__icon spektrix-circle-icon--glyph-recolor\" style=\"--spektrix-circle-icon-size:48px;--spektrix-circle-icon-glyph-size:24px;--spektrix-circle-icon-glyph-color:var(--wp--preset--color--primary);\" aria-hidden=\"true\"><?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"256\" height=\"256\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"lucide lucide-scan-search-icon lucide-scan-search\">\n  <path d=\"M3 7V5a2 2 0 0 1 2-2h2\"><\/path>\n  <path d=\"M17 3h2a2 2 0 0 1 2 2v2\"><\/path>\n  <path d=\"M21 17v2a2 2 0 0 1-2 2h-2\"><\/path>\n  <path d=\"M7 21H5a2 2 0 0 1-2-2v-2\"><\/path>\n  <circle cx=\"12\" cy=\"12\" r=\"3\"><\/circle>\n  <path d=\"m16 16-1.9-1.9\"><\/path>\n<\/svg>\n<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"text-body-2-semibold spektrix-two-column-features-grid__item-title\">\n\t\t\t\t\t\t\t\t\t\t\tIntuitive tools\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"text-body-3-regular spektrix-two-column-features-grid__item-body\">\n\t\t\t\t\t\t\t\t\t\t\tOur reporting tools are designed to invite discovery and data confidence for every member of your team, built on simple, no-code logic and clear visual results.\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section style=\"--spektrix-resource-cards-media-min-height:0px\" class=\"spektrix-resource-cards wp-block-spektrix-resource-cards\" aria-labelledby=\"spektrix-resource-cards-heading-8\">\n\t<div class=\"spektrix-resource-cards__container\">\n\t\t\t\t\t<header class=\"spektrix-resource-cards__header\">\n\t\t\t\t\t\t\t\t\t<h2\n\t\t\t\t\t\tclass=\"text-section-heading spektrix-resource-cards__heading\"\n\t\t\t\t\t\tid=\"spektrix-resource-cards-heading-8\"\n\t\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"section_heading\" data-acf-placeholder=\"Add section heading...\" data-acf-toolbar-title=\"Section heading\" \t\t\t\t\t>Guidance and Resources<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/header>\n\t\t\n\t\t\t\t\t<div class=\"spektrix-resource-cards__cards-wrap\" data-acf-inline-fields-uid=\"resource-cards-cards\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;cards&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Cards&quot;,&quot;useExpandedEditor&quot;:true,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit cards\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<ul class=\"spektrix-resource-cards__items spektrix-resource-cards__items--featured spektrix-resource-cards__items--count-3\" role=\"list\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-resource-cards__item\">\n\t\t\t\t\t\t\t\t<article class=\"spektrix-resource-cards__card\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\tclass=\"spektrix-resource-cards__media spektrix-resource-cards__media--image-fit-contain\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"spektrix-resource-cards__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"640\" height=\"384\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Support-Centre-Resource-Graphic.png\" class=\"spektrix-resource-cards__image-element\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"auto, (min-width: 768px) 407px, 100vw\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Support-Centre-Resource-Graphic.png 1000w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Support-Centre-Resource-Graphic-300x180.png 300w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Support-Centre-Resource-Graphic-768x461.png 768w\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-resource-cards__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"text-subheading-2-semibold spektrix-resource-cards__card-title\">\n\t\t\t\t\t\t\t\t\t\t\t\tHow to report on audience behavior in Spektrix\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-resource-cards__button-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"btn btn--download btn--icon-right spektrix-resource-cards__button\" href=\"https:\/\/support.spektrix.com\/hc\/en-us\/categories\/4411256188561-Reporting\" target=\"_self\" rel=\"noopener\"><span class=\"btn__icon\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 3v10M8 11l4 4 4-4M5 21h14\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/span><span class=\"btn__label\">Guidance for users<\/span><\/a>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-resource-cards__item\">\n\t\t\t\t\t\t\t\t<article class=\"spektrix-resource-cards__card\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\tclass=\"spektrix-resource-cards__media spektrix-resource-cards__media--image-fit-contain\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"spektrix-resource-cards__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"640\" height=\"384\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Blog-Actionable-Strategies-for-Building-Audience-Loyalty-1024x614.webp\" class=\"spektrix-resource-cards__image-element\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"auto, (min-width: 768px) 407px, 100vw\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Blog-Actionable-Strategies-for-Building-Audience-Loyalty-1024x614.webp 1024w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Blog-Actionable-Strategies-for-Building-Audience-Loyalty-300x180.webp 300w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Blog-Actionable-Strategies-for-Building-Audience-Loyalty-768x461.webp 768w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Blog-Actionable-Strategies-for-Building-Audience-Loyalty-1536x922.webp 1536w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/07\/Blog-Actionable-Strategies-for-Building-Audience-Loyalty.webp 2000w\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-resource-cards__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"text-subheading-2-semibold spektrix-resource-cards__card-title\">\n\t\t\t\t\t\t\t\t\t\t\t\tActionable strategies for audience loyalty\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-resource-cards__button-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"btn btn--download btn--icon-right spektrix-resource-cards__button\" href=\"https:\/\/www.spektrix.com\/en-us\/blog\/actionable-strategies-audience-loyalty-capacity-interactive\/\" target=\"_self\"><span class=\"btn__icon\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 3v10M8 11l4 4 4-4M5 21h14\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/span><span class=\"btn__label\">Read now<\/span><\/a>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"spektrix-resource-cards__item\">\n\t\t\t\t\t\t\t\t<article class=\"spektrix-resource-cards__card\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div\n\t\t\t\t\t\t\t\t\t\t\tclass=\"spektrix-resource-cards__media spektrix-resource-cards__media--image-fit-contain\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"spektrix-resource-cards__image\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img width=\"640\" height=\"378\" src=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/06\/Ressources-Dynamic-Pricing-Solutions-1024x604.png\" class=\"spektrix-resource-cards__image-element\" alt=\"\" loading=\"lazy\" decoding=\"async\" sizes=\"auto, (min-width: 768px) 407px, 100vw\" srcset=\"https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/06\/Ressources-Dynamic-Pricing-Solutions-1024x604.png 1024w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/06\/Ressources-Dynamic-Pricing-Solutions-300x177.png 300w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/06\/Ressources-Dynamic-Pricing-Solutions-768x453.png 768w, https:\/\/www.spektrix.com\/wp-content\/uploads\/2026\/06\/Ressources-Dynamic-Pricing-Solutions.png 1459w\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-resource-cards__content\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"text-subheading-2-semibold spektrix-resource-cards__card-title\">\n\t\t\t\t\t\t\t\t\t\t\t\tFlexible pricing that meets audience needs\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"spektrix-resource-cards__button-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"btn btn--download btn--icon-right spektrix-resource-cards__button\" href=\"https:\/\/www.spektrix.com\/guide-dynamic-pricing-solutions\/\" target=\"_self\"><span class=\"btn__icon\" aria-hidden=\"true\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 3v10M8 11l4 4 4-4M5 21h14\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/span><span class=\"btn__label\">Read our guidance<\/span><\/a>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n<section class=\"spektrix-cta-banner wp-block-spektrix-cta-banner\" aria-labelledby=\"spektrix-cta-banner-heading-9\">\n\t<div class=\"spektrix-cta-banner__container\">\n\t\t<div class=\"spektrix-cta-banner__card\">\n\t\t\t\t\t\t\t<h2\n\t\t\t\t\tclass=\"text-section-heading spektrix-cta-banner__heading\"\n\t\t\t\t\tid=\"spektrix-cta-banner-heading-9\"\n\t\t\t\t\tdata-acf-inline-contenteditable=\"1\" data-acf-inline-contenteditable-field-slug=\"heading\" data-acf-placeholder=\"Add heading\u2026\" data-acf-toolbar-title=\"Heading\" \t\t\t\t>Learn how a connected CRM, audience insight, and expert guidance can help you build stronger audience relationships and make more confident decisions<\/h2>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"spektrix-cta-banner__button-wrap\" data-acf-inline-fields-uid=\"cta-banner-button\" data-acf-inline-fields=\"[{&quot;fieldName&quot;:&quot;button_link&quot;,&quot;fieldIcon&quot;:null,&quot;fieldLabel&quot;:&quot;Button Link&quot;,&quot;useExpandedEditor&quot;:false,&quot;popoverMinWidth&quot;:&quot;300px&quot;}]\" role=\"button\" tabindex=\"0\" data-acf-toolbar-title=\"Edit button\">\n\t\t\t\t\t\t\t\t\t\t\t<a class=\"btn btn--primary btn--icon-left btn--circle-icon spektrix-cta-banner__button\" href=\"https:\/\/www.spektrix.com\/en-us\/book-a-demo\/\" target=\"_self\"><span class=\"btn__icon btn__icon--circle\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M5 12h14M13 6l6 6-6 6\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg><\/span><span class=\"btn__label\">Book a Demo<\/span><\/a>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":940469,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"hf_cat_page":[43],"class_list":["post-3178","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/pages\/3178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/comments?post=3178"}],"version-history":[{"count":10,"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/pages\/3178\/revisions"}],"predecessor-version":[{"id":942958,"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/pages\/3178\/revisions\/942958"}],"up":[{"embeddable":true,"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/pages\/940469"}],"wp:attachment":[{"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/media?parent=3178"}],"wp:term":[{"taxonomy":"hf_cat_page","embeddable":true,"href":"https:\/\/www.spektrix.com\/en-us\/wp-json\/wp\/v2\/hf_cat_page?post=3178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}