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Botanical Garden Admissions Software Built Around Your Visitors

Put visitor experience at the heart of your operations with admissions software built around a powerful, connected CRM. Bring bookings, memberships, fundraising, and marketing together to create smoother visitor journeys and stronger relationships from first visit to long-term support.

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Bowes Museum Exterior Front Gardens Photo Credit James Basire

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Coastal Maine Botanical Garden Exterior Visitors Customers With Flowers

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Coastal Maine Botanical Garden Exterior Flowers Visitors Customers

Trusted by botanical gardens, sculpture parks, arboretums, and outdoor attractions

One connected view of every visitor

Many admissions platforms treat CRM as something separate, offering useful ticketing and fundraising features while relying on external platforms like Salesforce or Raiser’s Edge for customer data.

Spektrix was designed differently.

CRM is at the heart of our solution. Admissions, memberships, fundraising, marketing, and reporting all work from one connected view of every visitor. That means each booking, visit, donation, class registration, and membership adds to the same relationship — helping your team create smoother journeys, more relevant communications, and stronger long-term engagement.

Visitor relationships shouldn’t be an add-on.

Admissions

Create smooth booking journeys for day visits, tours, classes, and events with mobile scanning and secure payments built in.
Memberships

Recognize loyal visitors, identify potential members, and automatically apply the right benefits, offers, and recognition across their journey.
Fundraising

Turn visitor engagement into support with targeted donation prompts, relevant communications, and a clearer view of donor relationships over time.
Reporting

Understand behavior across admissions, memberships, donations, and other interactions with connected, real-time reporting built from the full visitor relationship.

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Growing meaningful connections

Coastal Maine Botanical Gardens

As Coastal Maine Botanical Gardens grew, disconnected systems made it harder to understand visitors and deliver the experience the team wanted. See how Spektrix brought ticketing, memberships, and fundraising together around one central CRM — giving the team a complete view of every visitor and creating a more connected journey from first visit to lifelong supporter.

50%

increase in tour participation
1000+

new donors
15%

growth in overall sales

Ticketing setup

From timed entry to guided tours, seated events, and classes, manage every part of your program in one place.
Arrival and scanning

Scan mobile tickets and membership cards, and admit whole groups together, helping reduce lines and streamline arrivals.
Memberships

Manage multiple membership tiers, identify potential members, and encourage upgrades or season passes with auto-renewal options and benefits applied automatically.
Fundraising

Grow individual giving and nurture donors with dedicated fundraising tools, targeted communications, and a clear record of relationships with every supporter and sponsor.
Payments

Grow individual giving and nurture donors with dedicated fundraising tools, targeted communications, and a clear record of relationships with every supporter and sponsor.
POS and retail

Sell merchandise online and connect point-of-sale systems in your café or shop, helping you track purchases and automatically apply member benefits.
Education and groups

Manage group visits, classes, and camps with built-in tools for education bookings, or connect specialist tools where you need more flexibility.
API and Zapier

Connect specialist tools from hundreds of partner solutions, with every datapoint written back to your central customer record.

Coastal Maine Botanical Garden Exterior Sign

“Broken systems can really create a lot of frustration for visitors, whether that’s multiple transactions or redirects to pages that they didn’t expect, and that can really shut down the process and flow of their experience. And so when we can create a seamless transition from their online to in-person experience, we can really make sure that they’re having the best day here.”