- Marketing
Arts Marketing Incentives to Excite Every Patron
How do you communicate effectively with different segments? Explore actionable examples of arts marketing incentives your audience and patrons will love.
Blogs
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- Marketing
- Technology
Arts Marketing 101: Audience Segmentation Models
Read ArticleWhat is segmentation? Customize communications and better target your audience with this segmentation model for arts marketers.
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- Marketing
- Uncategorized @en-us
How to Successfully Launch Your New Arts Website
Read ArticleGet ready to launch your new arts center, theater or festival website for online ticketing, with a pre-publication checklist from web developers Plank
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- Fundraising
The Value of the Support Page to Increase Online Donations
Read ArticleIncrease online donations to your theatre or arts center with a good quality online support page and great website journeys for your donors.
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- People & Culture
Why an Inclusive Culture Is Key to Hiring and Retaining Great Teams
Read ArticlePut equity, diversity and inclusion at the heart of recruitment hiring and retention, with examples and best practice for building organizational culture.
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- Fundraising
Digital Fundraising Strategy: Segmenting for Success
Read ArticleLeverage segmentation and branding strategies: connect with donors and drive donations.
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- Fundraising
- Uncategorized @en-us
Nonprofit Fundraising Ideas: Four tips to drive collaboration
Read ArticleCrush your goals with these exercises designed to drive cross-departmental collaboration. Nonprofit fundraising ideas to lead your team to success.
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- Uncategorized @en-us
The Internal Case for Dynamic Pricing
Read ArticleBecome fully prepared to talk abaut the advantages of dynamic pricing in the arts to your leadership and your team for buy-in throughout your organization.
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- Marketing
- Fundraising
Meeting Audience Needs: Drive loyalty with the right value proposition
Read ArticleHow do we map benefits and rewards to individual motivations to drive audience loyalty in the arts? Ideas for creating and measuring loyalty programs.
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- Marketing
- Sector Insights
Actionable Strategies for Building Audience Loyalty
Read ArticleSuccessful examples of paid social media marketing campaigns for theatres and arts centers, segmented to promote subscriptions, ticket sales and affinity.
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- Marketing
- Uncategorized @en-us
The Future of Customer Loyalty: Using data to inform your planning
Read ArticleExplore ticket sales, donations and audience demographic data for the performing arts industry in 2022, and use it to set your marketing strategy for 2023.
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- Fundraising
Take the Ick out of the Ask: Seven Tips for Fundraising Conversations
Read ArticleCraft successful fundraising conversations whilst connecting to potential donors with interactions that are genuine, positive and even enjoyable
