Capabilities
Spektrix Capabilities
Discover a complete, connected solution for ticketing, marketing, fundraising, and audience engagement across the arts, culture, & in-person experience sector.
Pavilion Performing Arts Centre
Audience Engagement & Insights
Segment, report, and target audiences with personalised campaigns and curated web journeys. A powerful central CRM, designed and built to support in-person experiences, sits at the heart of data-led communications and audience engagement.
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Digital & Print Marketing
Send targeted, cross-channel campaigns and report on impact, helping you invest with confidence.
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Email Marketing
Design personalised, automated campaigns to build stronger relationships and drive revenue.
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Segmentation
Understand the motivation behind every ticket purchase, donation, membership, and interaction.
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Audience Insights
Make data-led decisions about marketing, fundraising, pricing, and audience engagement strategy.
Everyman Theatre Cheltenham
American Players Theatre
Event Set Up, Sales, & Operations
From streamlined season setup to promoter relationships, front of house spend, hardware, and payment processing, Spektrix gives box office and sales teams all the features you need to manage busy event programmes and welcome every member of your audience.
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Accessibility
Create a great experience for every visitor with accessible booking pathways.
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Box Office operations
Give your team the tools they need to deliver great customer experiences at every event.
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Education & learning
Manage class and course bookings, school and group visits, youth memberships, and more.
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Event & season setup
Build seated events, general admission, performances, or exhibitions faster with our unique, layered solution.
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Financial reporting
Share a clear, reliable foundation for financial reconciliations, without workarounds or siloes.
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IT infrastructure
Trust in a provider with the highest standards of security, uptime, and ongoing improvements.
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Merchandise & catering
Upsell event merchandise and refreshments to boost revenue and make every visit more special.
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Major onsales
Maintain smooth purchase paths and great customer experiences when demand is highest.
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Agents & promoters
Share visibility of event sales, sell directly from shared plans, and list events on major sites.
Reattendance, Loyalty & Fundraising
Encourage repeat attendance with a choice of offers, incentives, and loyalty programmes including fixed and flexible subscriptions, memberships, and packages. Grow visitors into supporters with targeted asks for individual giving, VIP nurture, and a powerful fundraising pipeline to track and manage trust applications.
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Individual giving
Identify potential donors, deliver relevant asks, and build stronger supporter relationships over time.
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Major donors & VIPs
Deliver personalised stewardship and exceptional VIP experiences with a full history of every supporter.
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Memberships
Retain audiences with flexible memberships, building engagement from first visit to long-term loyalty.
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Offers & incentives
Personalise incentives with automated eligibility and offers powered by live audience data.
American Players Theatre
