- Marketing
- Sector Insights
Actionable Strategies for Building Audience Loyalty
Successful examples of paid social media marketing campaigns for theatres and arts centers, segmented to promote subscriptions, ticket sales and affinity.
Blogs
Great British Summer Savings: VAT relief with Spektrix
We moved quickly following the announcement of reduced VAT on children's activities this summer, updating Spektrix to allow ticket types to be taxed at different rates.
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- Sector Insights
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- Marketing
The Future of Customer Loyalty: Using data to inform your planning
Read ArticleExplore ticket sales, donations, and audience demographic data for the performing arts industry in 2022, and use it to set your marketing strategy for 2023.
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- Fundraising
Take the Ick out of the Ask: Seven Tips for Fundraising Conversations
Read ArticleCraft successful fundraising conversations whilst connecting to potential donors with interactions that are genuine, positive and even enjoyable
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- Marketing
- Sector Insights
Loyalty, Frequency, Affinity: Future-focused arts marketing ideas
Read ArticleArts marketing campaigns often focus on those who are most likely to reattend. New ideas based on audience data from theatre, museums and performing arts.
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- Ticketing & Sales
Box Office Operations Today: How clean data impacts patron experience
Read ArticleStreamline your box office operations and inspire your ticket sales team to drive data collection, clean up your CRM, and improve customer experience.
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- Uncategorized @en-us
Loyalty, Frequency, Affinity: Future-focused arts marketing ideas
Read ArticleArts marketing campaigns often focus on those who are most likely to reattend. New ideas based on audience data from theater, museums and performing arts.
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- People & Culture
A best practice guide for recruitment to CRM roles
Read ArticleHire great people to your CRM, marketing, fundraising and ticketing roles with best practice ideas and practical tips for arts sector recruitment
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- Fundraising
Create your own story arc for fundraising conversations
Read ArticleShift fundraising conversations from transactional moments to relationship opportunities by creating a story arc and avoiding a script.
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- Fundraising
Artists Make Phenomenal Fundraisers: 6 skills you already possess
Read ArticleYou possess skills for strong and successful fundraising. Use your artistic super powers to transcend the scarcity mentality in non-profit arts culture.
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- Fundraising
Theater Fundraising: How to ask for donations under $50
Read ArticleThese theater fundraising strategies for engaging with donors who give $50 or less can help grow revenue and form a strong base for the donor pyramid.
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- Marketing
Bringing Content Marketing Strategy into Performance Arts Marketing
Read ArticleUse these best practices and creative real-world examples to add powerful content marketing to your performance arts marketing strategy.
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- Marketing
- Fundraising
How to Create a Membership Program: A beginner’s guide
Read ArticleBuild a successful membership program in your theater or arts organization with seven great ideas for planning, building and maintaining loyalty.
