- Technology
- Marketing
The Best Event Websites for Theatres and Arts Organisations
What’s the best website to sell tickets for an event? Great examples of theatre and arts websites to drive ticket sales, memberships, and donations.
Blogs
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- Technology
- Marketing
Email Automation Made Easy: Get started with instant program templates
Read ArticleIt’s easy to upgrade your digital marketing with CRM email automation templates designed for theatres and arts centres, readymade in Spektrix
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- Technology
- Marketing
How to Access Key Audience Insights with Your Arts Management Software
Read ArticleUnlock key audience behaviour insights with your arts management software. Get answers you need, plus actionable ways to put the data into practice.
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- Marketing
- Fundraising
How a Great Audience Experience Builds Multiple Streams of Income
Read ArticleDiscover how to build multiple streams of income across your theatre, performing arts venue or events, by creating great audience experiences every time.
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- Marketing
- Sector Insights
Championing Demand-Based Pricing to Your Audience
Read ArticleTake the reins on how your audience will react to dynamic pricing and help them understand the realities of demand-based pricing in the arts.
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- Ticketing & Sales
- Marketing
Dynamic Pricing Strategy and Audience Loyalty
Read ArticleIn this guest post, Spektrix partner TRG Arts discusses how a dynamic pricing strategy can help arts organisations build stronger audience relationships.
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- Marketing
Arts Marketing Incentives to Excite Every Patron
Read ArticleHow do you communicate effectively with distinct segments? Explore practical examples of arts marketing incentives your audiences and patrons will love.
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- Marketing
- Technology
Arts Marketing 101: Audience Segmentation Models
Read ArticleWhat is segmentation? Customise your communications and better target your audience with this segmentation model for arts marketers.
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- Marketing
How to Successfully Launch Your New Arts Website
Read ArticleGet ready to launch your new arts centre, theatre or festival website for online ticketing, with a pre-publication checklist from web developers Plank
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- Marketing
- Fundraising
Meeting Audience Needs: Drive loyalty with the right value proposition
Read ArticleHow do we map benefits and rewards to individual motivations to drive audience loyalty in the arts? Ideas for creating and measuring loyalty programmes.
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- Marketing
- Sector Insights
Actionable Strategies for Building Audience Loyalty
Read ArticleSuccessful examples of paid social media marketing campaigns for theatres and arts centres, segmented to promote subscriptions, ticket sales and affinity.
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- Marketing
The Future of Customer Loyalty: Using data to inform your planning
Read ArticleExplore ticket sales, donations and audience demographic data for the performing arts industry in 2022, and use it to set your marketing strategy for 2023.
