- Sector Insights
- People & Culture
A New Look, True to Who We Are
Today we’re introducing a new visual brand identity – a look and feel for Spektrix that better represents who we are today, and holds true to our values and beliefs.
Blogs
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- Marketing
- Sector Insights
Great British Summer Savings: VAT relief with Spektrix
Read ArticleWe moved quickly following the announcement of reduced VAT on children’s activities this summer, updating Spektrix to allow ticket types to be taxed at different rates.
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- Sector Insights
- Marketing
CMA Price Transparency Guidance for Ticket Fees
Read ArticleIf the CMA price transparency guidance and the DMCC Act have you asking questions about how to structure your ticket fees, read this guide.
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- People & Culture
- Sector Insights
Employee Retention for Arts & Events: Reward and retain great people
Read ArticleEmployee retention in the UK arts and events sector is at a tipping point, driven by social impact but threatened by low pay and progression.
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- Sector Insights
Busy Days in the Box Office: Handling high volume ticketing onsales
Read ArticleHow to ensure your box office software can handle high volume ticketing onsales and maintain great customer experience with supported, powerful technology
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- Ticketing & Sales
- Sector Insights
Dynamic Pricing Advantages and Disadvantages
Read ArticleShould your organisation use dynamic pricing? Spektrix partner Baker Richards weighs in on dynamic pricing advantages and disadvantages in the arts sector.
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- People & Culture
- Sector Insights
Actionable Ways to Build Community at Your Arts Organisation
Read ArticleCommunity is more important than ever, and the arts have a powerful role. Read this guide for arts leaders on how to build community at your organisation.
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- Marketing
- Sector Insights
Championing Demand-Based Pricing to Your Audience
Read ArticleTake the reins on how your audience will react to dynamic pricing and help them understand the realities of demand-based pricing in the arts.
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- Ticketing & Sales
- Marketing
Dynamic Pricing Strategy and Audience Loyalty
Read ArticleIn this guest post, Spektrix partner TRG Arts discusses how a dynamic pricing strategy can help arts organisations build stronger audience relationships.
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- Ticketing & Sales
- Sector Insights
Set Ticket Prices with Confidence: The Benefits of Dynamic Pricing
Read ArticleFlexibility, trust and fairness are key benefits of dynamic pricing in the arts, making an impact for organisations and customers alike.
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- Ticketing & Sales
- Sector Insights
How to Build a Dynamic Pricing Model: Get to know your audience using data
Read ArticleLearn how to build a dynamic pricing model in your box office by tapping into the valuable data you have on your audience.
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- Marketing
- Sector Insights
Actionable Strategies for Building Audience Loyalty
Read ArticleSuccessful examples of paid social media marketing campaigns for theatres and arts centres, segmented to promote subscriptions, ticket sales and affinity.
