Thoughts from Spektrix

Marketing, Ticketing & Sales

Email open rates in Apple Mail - what's happening, and what you can do instead

Later today, Apple will add new privacy settings to iOS 15 for iPhone and iPad, and will later roll them out to MacOS Monterey for desktops and...

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Building Blocks for Reopening: Reopening and going on sale

Building Blocks for Reopening is our guide to great customer and donor relationships. Each of our Building Blocks helps you lay the foundation for a...

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Building Blocks for Reopening: Keeping audiences and donors warm

Building Blocks for Reopening is our guide to great customer and donor relationships. Each of our Building Blocks helps you lay the foundation for a...

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Building Blocks for Reopening: Preparing to go on sale

Building Blocks for Reopening is our guide to great customer and donor relationships. Each of our Building Blocks helps you lay the foundation for a...

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Spektrix Presents: Pricing Strategies for Digital Events

The Spektrix Presents event series brings together the latest insights from across our Partner Network. In March, Robin Cantrill-Fenwick from Baker...

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Five top Arts CRM tips in the age of Coronavirus

Arts marketers know that customer relationship management is at the core of every successful arts organization, and that remains true now more than...

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Give a promise of live events this festive season

The festive season is approaching  - and this winter, you’re likely to be more reliant than ever on the generosity of audiences and donors to tide...

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Managing Social Distancing using Spektrix

Our sector is starting to consider early plans for reopening. In some places planning for events, including outdoor shows and cinema screenings, is...

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So what do we do now?

Sam Freeman is Communications and Giving Director at Theatr Clwyd in Wales. When we read this post on his arts marketing blog, we thought it might be...

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Asking your Customers to Donate during Covid-19

Five years ago, I was the Development Manager at Battersea Arts Centre in London when a fire destroyed nearly half of the historic building,...

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Relationships that Last

As Sector Strategy Lead at Spektrix, it’s my job to ensure that we support the sector to tackle the big-picture challenges and opportunities we face...

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Optimize your Theatre Marketing Plan for 2020

With New Year’s Day and successful year-end campaigns still ringing in the air, it’s time to continue your marketing momentum from 2019 into the new...

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