Email open rates in Apple Mail - what's happening, and what you can do instead
Later today, Apple will add new privacy settings to iOS 15 for iPhone and iPad, and will later roll them out to MacOS Monterey for desktops and...
Thoughts from Spektrix
Marketing, Ticketing & Sales
Building Blocks for Reopening: Reopening and going on sale
Hailey Colwell Monday 21 June 2021
Building Blocks for Reopening is our guide to great customer and donor relationships. Each of our Building Blocks helps you lay the foundation for a...
Building Blocks for Reopening: Keeping audiences and donors warm
Aenne Lotze Wednesday 2 June 2021
Building Blocks for Reopening is our guide to great customer and donor relationships. Each of our Building Blocks helps you lay the foundation for a...
Building Blocks for Reopening: Preparing to go on sale
Aenne Lotze Wednesday 2 June 2021
Building Blocks for Reopening is our guide to great customer and donor relationships. Each of our Building Blocks helps you lay the foundation for a...
Spektrix Presents: Pricing Strategies for Digital Events
Bethany Nothstein Thursday 4 March 2021
The Spektrix Presents event series brings together the latest insights from across our Partner Network. In March, Robin Cantrill-Fenwick from Baker...
Five top Arts CRM tips in the age of Coronavirus
Ben Park Friday 5 February 2021
Arts marketers know that customer relationship management is at the core of every successful arts organization, and that remains true now more than...
Give a promise of live events this festive season
Bryony Bell Thursday 5 November 2020
The festive season is approaching - and this winter, you’re likely to be more reliant than ever on the generosity of audiences and donors to tide...
Managing Social Distancing using Spektrix
Richard Bates Wednesday 22 July 2020
Our sector is starting to consider early plans for reopening. In some places planning for events, including outdoor shows and cinema screenings, is...
So what do we do now?
Sam Freeman Monday 20 April 2020
Sam Freeman is Communications and Giving Director at Theatr Clwyd in Wales. When we read this post on his arts marketing blog, we thought it might be...
Asking your Customers to Donate during Covid-19
Anne Harvey Friday 20 March 2020
Five years ago, I was the Development Manager at Battersea Arts Centre in London when a fire destroyed nearly half of the historic building,...
Relationships that Last
Liv Nilssen Tuesday 3 March 2020
As Sector Strategy Lead at Spektrix, it’s my job to ensure that we support the sector to tackle the big-picture challenges and opportunities we face...
Optimize your Theatre Marketing Plan for 2020
Hailey Colwell Thursday 9 January 2020
With New Year’s Day and successful year-end campaigns still ringing in the air, it’s time to continue your marketing momentum from 2019 into the new...