Janie Dickerson
Your CRM should help, not hinder, collaboration in the arts. Ahead, tips on how the Spektrix solution empowers you to boost teamwork and drive results.
Teamwork really does make the dream work. When your team works together, you’re able to deliver efficient, effective results.
An intuitive system that invites everyone to get involved
Using a CRM can be intimidating. But a powerful system doesn’t need to be difficult to use. Spektrix is designed based on feedback from our users. We release updates on a rolling basis (almost every day!) that are designed to make features as easy to use as possible.
"Spektrix is the software that helps you streamline and use your data in the easiest way possible. It's intuitive, easy to use, has amazing functionality and the support is the best on the market. If you are looking for a change, I cannot recommend Spektrix enough!"
- Dan Demers, Executive Artistic Director, Hillbarn Theatre
With unlimited users, there’s no downside to everyone jumping in and getting involved with a part of Spektrix. Your whole team can leverage robust data and put real-time customer insight at the heart of every decision. At every level and across every part of your team, make the most of data-led learnings and at-a-glance reports to build understanding and streamline conversations.
Fundraisers can keep track of their conversations and touchpoints with donors in the same interface that they can view their giving behavior. Box office teams can easily view access requirements and membership details at-a-glance when patrons stop by the ticket counter. Marketers can pull reports on attendance data and the performance of campaigns and offers. With Spektrix, everyone gets the tools they need to do efficient, effective work.
Vicki Willman is the Director of Development at the Contemporary American Theatre Festival (CATF). They’ve got an adventurous annual program managed by just six permanent staff and ambitious fundraising targets, which means it’s vital to make the most of every relationship, from first time visitors through to major sponsors. With ticketing and fundraising data joined up in one intuitive system, when it comes to supporting VIP patrons, Vicki is able to help them directly with ticket requests and changes. For the first time, she’s confident enough using the ticketing software to make these bookings herself, which means she doesn’t have to run over to the box office for every change.
“Having that kind of control has helped us offer customer service at a much better level, especially for our very important partners and donors.”
-Vicki Willman, Director of Development, CATF
Get a 360° look at your patrons with one unified system
At Spektrix, we believe in solutions, not just systems. With fundraising, marketing, ticketing, and reporting tools all built into a single database, we help your whole organization streamline knowledge and connect opportunities.
Spektrix empowers your marketing team to collaborate with your development team to target donation asks to your most loyal subscribers. Your development and box office teams might work together to make a special ticket offer available to your top donors. You could even send a thank-you email to a donor that comes with a personalized recommendation for an upcoming show that’s powered by data about their past preferences.
With ticketing, marketing, and fundraising functions joined up in one comprehensive system, what new insights about your patrons might you unlock? Spektrix equips you with the powerful reporting features and rich data you need to build a complete understanding of your audience’s behavior.
Best-in-class training and support make it easy for your whole team to get the most out of Spektrix
Not only is Spektrix easy to use – it’s easy to learn, too. We’ve got a team of experts dedicated to helping you get the most out of the full Spektrix solution. All our training, support, and resources are available to Spektrix users at no extra cost.
Support
Whether you're encountering a challenge or looking to expand your capabilities, we're here for you.
- Access the Support Centre for detailed written guidance on every feature in the Spektrix system.
- Talk to a support specialist on the phone or send us an email whenever you need help.
- Upskill with an expert to explore all that you can achieve with Spektrix.
"Support Team members were super helpful and knowledgeable, guiding me every step of the way."
- Alyson Tipping, Engagement Manager, Eastern Angles
Training
For every kind of learner, our training resources help you get the most out of your system, including:
- Bite-sized core concepts videos
- Live, online instructor-led training
- Self-paced eLearning courses
- Recipe cards with step-by-step instructions
- Activation workshops
- Case studies
"Thanks for investing in clear training as a company because it is going to help our organization deal with this big change! "
- Sarah Callan, Coastal Maine Botanical Gardens
Community and Connections
Being a Spektrix user gives you access to a widespread community of other organizations and professionals like you.
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Head to our online user Community to ask questions and explore forums with hundreds of Spektrix users from around the globe.
- Spektrix Hubs bring you a full-day, in-person event to learn, connect, and grow, all for free.
- Live and on-demand webinars deliver thought leadership and expertise on trending topics.
“The entire team at Spektrix rose to the challenge, and were honest and supportive and determined at every step of the way. It’s very comforting to know that kind of determination is behind you."
- Emily Pratt, Director of Audience Services, Fox Tucson Theatre
With so many convenient training and support options, every member of your team is encouraged to jump in.
When you join Spektrix, we become part of your team, too
Our engaged staff of experts are passionate about working with you to achieve your goals. Spektrix is proud to work as a true partner to the arts sector.
“Spektrix have been incredibly flexible and responsive, working as a partner rather than a supplier, which is a much needed approach.”
- Sheralee Lockhart, Director of Business & Operations, Royal Exchange Theatre
A genuine technology partner will work as an extension of your team, helping you use digital tools to support both day-to-day growth and strategic development.
Janie Dickerson (she/her) is an Account Executive at Spektrix