4 min read
The Value of the Support Page to Increase Online Donations
Understand the value of your website’s Support Page in your fundraising initiatives, and leverage our online spaces to drive donations.
Fundraising+
Ticketing,Marketing,Websites,Collaboration
Spektrix Philanthropy Series 2023
Collaboration
Your Website
Ticketing
Marketing
Enhance Your Arts Fundraising Strategy
At Spektrix, we're committed to supporting you with the practical tools and insights you need to achieve your fundraising goals. We designed our 2023 Philanthropy Series, Fundraising+, to empower you and your team. Each event explores how fundraising connects to every part of your organization. Packed with system knowledge and dynamic strategies, these events enable you to make the most of Spektrix and gain inspiration from your global community.
Thank you to everyone who joined us live at these events. All four Fundraising+ sessions are now available to view on demand.
Watch all four events on demand
Fundraising+ Collaboration
14 March 2023
When teams communicate effectively and support each other’s work, your donors experience the difference.
In this webinar, Jordan Fisher, Director of Development at Symphony Nova Scotia, Canada and Claire Pilsbury, Development Manager at Theatr Clwyd in Wales discuss strategies for cultivating a shared vision to make fundraising everyone’s priority.
They cover:
- Tips and tricks to strengthen cross-departmental communication
- Ways of connecting with colleagues across teams to support shared goals
Fundraising+ Your Website
24 MAY 2023
Watch Fundraising+ Your Website to learn technical tips and strategic guidance that will enable you to take advantage of your site’s broad reach.
In this session, discover:
- The technical tools available to drive donations on your site
- Example websites from Spektrix users who are achieving success with these tools
- How to create a seamless donor journey that supports giving
- The vocabulary necessary to advocate for Fundraising priorities with web developers
- Strategies to tell a consistent and powerful story about your mission and impact across your entire site
Fundraising+ Ticketing
6 SEPTEMBER 2023
The Spektrix Global Fundraising Team and industry experts from our partners Vatic and Indigo Ltd explore the relationship between Ticketing and Fundraising.
- The relationship between ticket buying and donating
- What total investment in your organisation means for your customers
- How to leverage Box Office data for effective prospecting
- Which incentives make sense to offer to donors and which don't
With this guidance, reach a greater understanding of how ticket sales and donations can work together to increase revenue and drive audience engagement.
Fundraising+ Marketing
1 NOVEMBER 2023
Explore the benefits of a complementary approach to fundraising and marketing. The Spektrix Global Fundraising Team is joined by an expert from Dotdigital, which powers email automation within Spektrix, to share ideas and strategies for marketing to donors and fundraising to a wider audience.
This event covers:
- How to tailor emails based on audience behavior with dynamic content
- How automated programs in Dotdigital can enhance marketing and appeals campaigns
- Quick wins, like autotags and tailored checkout asks, that are easy to set up within Spektrix
- Lots of best practice examples from Spektrix users
Looking for resources from the 2022 Philanthropy Series?
More Fundraising Insights
4 min read
Digital Fundraising Strategy: Segmenting for Success
Jun 9, 2023 by Samantha Bagwell
Create a cohesive customer experience from your first appeal to your end-of-year thank you with segmentation and branding strategies.
Make best use of your...
6 min read
How to Create a Membership Scheme: A beginner's guide
May 16, 2023 by Spektrix
Generate extra income from philanthropic giving and create opportunities to delight audiences with our guide to creating a membership scheme.
When memberships...