The Busy Arts Leader’s Guide to Theatre and Event Website Design
Your organisation’s website is its digital home – and often your audience’s first and foremost point of interaction with you
One of the best investments you can make is in your website. We’ve seen in our work that a dysfunctional or sparse website can significantly block sales and prevent you from engaging with your customers.
Good event website design can:
Boost your sales with an easy journey to buy tickets, merch, and more
Showcase to your audience the type of experience they can expect when they come through your doors
Relieve the pressure on your team by ensuring smooth sales, proactively answering questions, and even collecting valuable data to inform your operations
Build up loyal support by driving donations, memberships, and other opportunities to get involved
Raise the reputation of your organisation and give you credibility
Create opportunities for connection, collaboration, and partnerships
But you don’t need to have an enormous budget to get there. We’re conscious that some organisations have the time and resources to work with a web developer to create a sophisticated, fully optimised online destination, while others need something fast and functional that’s not going to break the bank. Wherever you are in that spectrum, we’re here to help.
On this page, you’ll find inspiration, advice, and more from the experts on the Spektrix team along with our web development partners. And we’re not done – we’ll be adding more content to this page as we go, so add it to your bookmarks and stay tuned.
Get inspired
What makes a great website?
These fantastic examples of event and theatre website design were hand-selected by our team because they show off smart, creative, and powerful ways that you can make your website work for you.
Discover:
front-end designs that are branded, responsive, and gorgeous
smart, data-driven user journeysand booking pathways that boost sales
You know you need a great website, but what does that practically mean? Let’s walk you through the steps you need to take to get a website project off the ground.
