Set Ticket Prices with Confidence: The Benefits of Dynamic Pricing
In this series, Spektrix demystifies and unpacks the benefits of dynamic pricing for the arts to help leaders make informed decisions.
Building Audience Loyalty: Insight from Capacity Interactive Boot Camp
Tom Nolan Thursday 8 December 2022
Take a cue from case studies and new data to make the most of your approach to loyalty.
How to Improve Loyalty and Power Sales with Email Automation
Tom Nolan Tuesday 21 August 2018
We’ve moved past the point in the arts sector where one-size-fits-all email campaigns can successfully maximise revenue, improve loyalty, and drive...
Using Spektrix to increase your Secondary Spend
Tom Nolan Friday 6 October 2017
There’s more to sell than tickets…
The main source of earned income for most arts organisations is from ticket sales made at the box office or on...
How to Get the Most out of Gift Aid
Tom Nolan Friday 11 December 2015
Gift Aid is a widely recognised ‘brand’, letting UK-based charities claim back 25p from every £1 donated. It’s now a no-brainer for any registered...