3 min read
Dynamic Pricing and Audience Loyalty
Spektrix partner TRG Arts shares their thoughts on how a dynamic pricing strategy can support audience loyalty.
Dynamic pricing is a tale...
A complete ticketing,marketing,fundraising
CRM system
supporting the arts, culture and live entertainment
Empowered teams
Inspire colleagues and connect departments through creative, data-led strategy
Increased revenue
Organisations that move to Spektrix increase ticket and donation income within just one year
Engaged audiences
Turn first-time attenders into members, supporters and advocates with personalised online experiences
A powerful platform to manage your busiest days
We're responsible for ensuring your system's always up to date and up to speed
Data-led insights and communications campaigns
Integrated mailings and at-a-glance reporting put audience insights at your fingertips
Streamlined event setup and ticket sales
Customer journeys are in your control, with every interaction on your own website
A dedicated workspace to drive donations
Manage campaigns, teams, pipelines and relationships in a comprehensive, user friendly interface
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Comprehensive strategic business support
Consultancy services support organisational growth, benchmark data and drive collaboration
Fully integrated mailings, payments and much more
Integrated tools and varied partner solutions meet the unique needs of your organisation
Best practice publications and resources
Discover best practice, ideas and case studies from across the sector in our Insights Library
A tech partner that shares your commitment to the arts
Spektrix was created by and for the cultural sector, and we're committed to helping you and your audiences thrive
Join a like-minded community
Connect with professionals in similar roles through global and local events and networks
True cloud software as a service model
Our full service, multi-tenant model means we're responsible for servers, updates and system performance
Inspiring events and training programme
A year-round programme of live and online events is open to all Spektrix users, offering inspiration and practical tips
Expert technical and consultative support
Our support services include online guidance, system training, emergency help and consultancy
“Spektrix is really intuitive software to use. The support services are great, so if you’ve got a problem you can just pick up the phone or log a ticket … It’s really refreshing to see that Spektrix is so engaged with us as a business, really invested in how we perform as an organisation.”
Leon Gray, Head of Ticketing & CRM
Edinburgh International Festival, Scotland
“Spektrix feels incredibly intuitive, dynamic, and accessible. The team has been key in helping us better understand how we can maximize our renewals and revenue and translating big changes in policies and procedures into the concrete steps needed to make them happen. It honestly feels like I’m part of a large community of people all dedicated to providing great customer service.”
Chad Kinsman, Director of Patron Experience
Theater J, Edlavitch Jewish Community Center of Washington DC
“To have the entire Spektrix team as an additional staff member, with that specialist knowledge that we can dip into as and when, is really invaluable. It feels like our ambitions are now much more achievable, our challenges seem much more surmountable, because we have more people on our team with a diversity of knowledge that we’d never had before.”
Victoria Murray, Head of Brand & Audience
Traverse Theatre, Edinburgh, Scotland
“Spektrix will completely change the way that you think about what you do with your organisation, across every department. It’s an all-inclusive system with such great support from the team, which means that anything’s possible. It will change the way you think and the way that you work, and the Spektrix team really strive to make you do more and get the most out of the system.”
Rosie Townsend, Sales & Systems Manager
Wiltshire Creative, England