Skip to the main content.

Inspiration, Insights and Ideas

International team of coworkers putting colorful puzzles together

Dynamic Pricing: Double the Income, or a Double-Edged Sword?

Baker Richards CEO Robin Cantrill-Fenwick examines the advantages and disadvantages of dynamic pricing, from revenue to regulations.

The Internal Case for Dynamic Pricing

Get your team on board for a responsive pricing strategy by addressing concerns and helping to understand the advantages of dynamic pricing. 

Championing Dynamic Pricing to Your Audience

Are you afraid that your audience will reject dynamic pricing? You have the power to support your customers and help them embrace it. 

Get to Know Your Audience: How to Use Data to Build a Dynamic Pricing Model

As you plan out how to build a dynamic pricing model in your box office, keep your audience at the centre of your decision-making process. 

How to Access Key Audience Insights with Your Arts Management Software

What do your customers really want from loyalty programmes? Let them tell you! Get answers straight from your arts management software, plus top...

Dynamic Pricing and Audience Loyalty

Spektrix partner TRG Arts shares their thoughts on how a dynamic pricing strategy can support audience loyalty. 

Set Ticket Prices with Confidence: The Benefits of Dynamic Pricing

In this series, Spektrix demystifies and unpacks the benefits of dynamic pricing for the arts to help leaders make informed decisions.

How a Great Audience Experience Builds Multiple Streams of Income

How to build multiple streams of income across your theatre or arts centre through a cross-departmental approach to audience experience.

The Benefits of a Collaborative Marketing, Ticketing & Fundraising CRM

By sharing targets, campaigns, and software across teams, performing arts organisations can increase revenue and build efficiencies.

The Value of the Support Page to Increase Online Donations

Understand the value of your website’s Support Page in your fundraising initiatives, and leverage our online spaces to drive donations.

How to Successfully Launch Your New Arts Website

Spektrix web partners, Plank, share 7 must-do ideas for a successful website launch so you can confidently open your digital curtains.

Bringing Content Marketing Strategy into Performance Arts Marketing

Content marketing offers countless opportunities to build up your community. Explore why and how to apply it in performance arts marketing.